Equifax 2006 Annual Report Download - page 19

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You have spoken about Equifax functioning
as a “meritocracy.” How do you defi ne a
meritocracy, and how does this benefit
customers and shareholders?
Those individuals who make the greatest impact on
this company will be rewarded with better pay, equity
and career development opportunities. A meritocracy
will help us recruit and retain the best talent and move
us to a higher-performance culture, so that we can
more effectively meet customer needs and achieve
shareholder growth objectives.
Much of Equifax’s business is focused on
helping customers evaluate risks and make
critical decisions. As the Company expands
into new areas, what tools will Equifax use to
evaluate risk within its own business?
A solid plan acknowledges, identifi es and mitigates
risks. That’s why we’ve developed an Enterprise Risk
Management (ERM) system to continually track our
key initiatives and compare them against changing
risk profi les and industry landscapes. This system
also helps us better monitor regulatory activity so that
we can continue to stay abreast of issues and provide
input regarding proposed changes that could affect
our business.
Why should potential investors consider
including Equifax in their portfolios?
Equifax offers a powerful value proposition for share-
holders. The Company has a great global franchise
built around the needs of its customers. We have a
business model that delivers a high level of recurring
revenue, produces signifi cant cash and generates
attractive margins. We have a framework to sustain
profi table growth in a smart and disciplined manner.
It has been very gratifying to tell the Equifax story to
investors and to see how their understanding of our
value is refl ected in our stock performance. I believe
investors see a successful, proven company that is
truly taking its game to a new level.
EQUIFAX 2006 ANNUAL REPORT 17