Equifax 2006 Annual Report Download - page 10

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We understand the value of predictability.
Because:
For our customers, the value of predictability lies in the ability to
say “yes” with confi dence more often. Through complex analytic
models, we mine data to generate new intelligence for customer
decisions. This new intelligence fulfi lls customer decisioning needs
and improves portfolio strategies. The result is the opportunity for
our customers to offer more products to more of their consumer
and business customers. With Predictive Sciences, we predict that
our customers – and their customers – will win more often.
Game Changer: Predictive Sciences
8 EQUIFAX 2006 ANNUAL REPORT