Canon 2008 Annual Report Download - page 12

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10
EXCELLENT GLOBAL CORPORATION PLAN—PHASE III
In the face of an unprecedented global economic crisis, 2008 was a turbulent year of world
economic collapse. Taking these conditions into account, Canon responded decisively and
signifi cantly changed the course of its Excellent Global Corporation Plan from sound growth
to improved management quality.
Having reconsidered our targets for fi scal 2010, we are aiming for net sales of ¥3,700
billion or more and net income of ¥150 billion or more. Over the three years through fi scal
2012, our objective is to establish a business structure that is capable of achieving the level
of sales and profi ts necessary to surpass our fi scal 2008 performance based on current
foreign currency exchange rates and to attain our original goal of joining the global top 100
companies in terms of key performance indicators.
In 2009, Canon will undertake exhaustive efforts aimed at fully realizing SCM that eliminates
all ineffi cient processes. The year will be a time to continue with steady investment in the devel-
opment of high-value-added products while aggressively preparing for the next wave of growth.
Canon wi
ll
improve management quality
i
n preparation for the next sta
g
e of
g
rowth