Canon 2002 Annual Report Download - page 10

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The Engine of Environmental Consciousness
In line with our corporate philosophy of , or living and working together for the common good, we
have set the environmental objective of leading the manufacturing industry worldwide in terms of using
resources efficiently and preserving the natural environment. We are approaching this goal by reducing
the environmental burden of our operations and facilities, and by designing and developing environmen-
tally conscious products. Production reformation, for example, has helped us significantly reduce CO2
emissions, and we also introduced several products in 2002 with advanced environmental features.
At the same time, we are taking advantage of the know-how we have gained through our long
involvement in environmental preservation to pioneer the field of environmental business, or products
and services that contribute to both the environment and our corporate performance. The foundations
we are building in this area–from our dry ice parts-cleaning system to soil and
groundwater decontamination using photo-functional water–hold the potential to
generate high returns for the environment and the Canon Group in years to come.
Looking Ahead to 2003
While keeping up the pace of management reformation activities, Canon will
maintain efforts to create a resilient global organization. In marketing, we will
actively promote popular new products and build formidable systems and
hardware solutions capabilities. To further strengthen both our products and
profitability, we intend to raise the quality of our digital engineering systems,
develop technologies to enhance production efficiency, and create new key
components and devices.
Predicting trends in the global economy is difficult, which is why Canon is
expecting a challenging year in 2003. Nevertheless, I am confident that we will
continue our record of success by staying true to Canon´s ideals and pursuing the
goals of Phase II of the Excellent Global Corporation Plan.
8
Interview with the President
Fujio Mitarai tries out a new digital camera
during a plant visit.
kyosei