Adobe 2003 Annual Report Download - page 3

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3
Forward-Looking Statements
In addition to historical information, this Annual Report on Form 10-K contains forward-looking statements,
including statements regarding product plans and investing activities that involve risks and uncertainties that could
cause actual results to differ materially. Factors that might cause or contribute to such differences include, but are
not limited to, those discussed in the section entitled “Management’s Discussion and Analysis of Financial
Condition and Results of Operations - Factors That May Affect Our Future Performance.” You should carefully
review the risks described herein and in other documents we file from time to time with the Securities and Exchange
Commission (“SEC”), including the Quarterly Reports on Form 10-Q to be filed in 2004. When used in this report,
the words “expects,” “could,” “would”, “may,” “anticipates,” “intends,” “plans,” “believes,” “seeks,”
“targets,” “estimates,” “looks for,” “looks to,” and similar expressions, as well as statements regarding Adobe’s
focus for the future, are generally intended to identify forward-looking statements. You should not place undue
reliance on these forward-looking statements, which speak only as of the date of this Annual Report on Form 10-K.
We undertake no obligation to publicly release any revisions to the forward-looking statements or reflect events or
circumstances after the date of this document.
PART I
ITEM 1. BUSINESS
Founded in 1982, Adobe Systems Incorporated (“Adobe” or the “Company”) offers a line of software and
services for consumers, creative professionals and enterprises. Our products are market-leading digital imaging,
design, and document technology platforms which enable customers to create, manage and deliver visually rich,
compelling and reliable content. We distribute our products through a network of distributors and dealers, value-
added resellers (“VARs”), systems integrators, independent software vendors (“ISVs”) and original equipment
manufacturers (“OEMs”); direct to end users; and through our own Web site at www.adobe.com. We also license
our technology to major hardware manufacturers, software developers and service providers and we offer integrated
software solutions to businesses of all sizes. We have operations in the Americas; Europe, Middle East and Africa
(“EMEA”); and Asia. Our software runs on Microsoft Windows, Apple Macintosh, Linux, UNIX and various non-
personal computer platforms, depending on the product.
Adobe was originally incorporated in California in October 1983 and was reincorporated in Delaware in May
1997. We maintain executive offices and principal facilities at 345 Park Avenue, San Jose, California 95110-2704.
Our telephone number is 408-536-6000. We maintain a Web site at www.adobe.com. Investors can obtain copies of
our SEC filings from this site free of charge, as well as from the SEC Web site at www.sec.gov.
BUSINESS OVERVIEW
In the early 1980’s, Adobe developed software that pioneered desktop publishing. Today, we continue to be
uniquely positioned to make changes not only to how society creates visually rich information for print and the Web,
but also as to how it distributes and accesses that information electronically.
In the simplest of terms, Adobe helps people communicate better. By delivering powerful graphic design,
publishing, and imaging software for print, Web, and video production, we help people express, share, manage, and
collaborate on their ideas in imaginative and meaningful new ways.
Our strategy is to address the needs of a variety of customers, which include creative professionals — graphic
designers, Web designers, videographers, photographers, and professional publishers; enterprise users — knowledge
workers, IT managers, line of business managers, and executives; and consumers — digital imaging and digital
video hobbyists and enthusiasts. We execute against this strategy by delivering products that support industry
standards and can be deployed on multiple computing environments, depending on the product.