Telstra 2015 Annual Report Download - page 14

12
To continue to grow our
revenue and our customer
base, we are focused on driving
value from our core including
through network leadership
and simplifying the business.
Our core refers to our key domestic
products, services and costs that make
up the bulk of our business today.
Investing in network superiority
Telstra’s customers have come to rely
on our networks to connect them to the
people and things they love.
We recently announced a further increase
to our mobile network investment with
the aim of providing our customers with
the best possible network experience.
We will increase our total capex
investments to 15 per cent of sales for
the next two years, providing over half
a billion dollars more for investment in
our mobile services. In total, over the
three years to June 2017, we expect to
have invested more than $5 billion into
Telstra’s leading mobile network.
Increasing coverage across Australia
Our mobile network remains the
largest and most reliable mobile
network in Australia and now covers
over 2.4 million square kilometres
of the Australian landmass and 99.3
per cent of the Australian population.
We pride ourselves on delivering a world
class mobile network experience for our
customers and our focus is on extending
and enhancing the network’s capability
to deliver reliability, performance and
functionality for our customers.
Our core network not only supports
Telstra’s services, but underpins the
operations of some of Australia’s largest
organisations.
DRIVE
VALUE FROM
THE CORE
Strategy and Performance_
With mobile connectivity a key part
of modern life, the availability of high
speed mobile services has expanded
signicantly. Our 4G service now reaches
94 per cent of the Australian population.
We have also expanded the reach of
4GX, with the service now available in
over 1,200 suburbs and towns.
4GX is based on Telstra’s newly acquired
700MHz spectrum band and delivers
higher typical mobile download speeds
and better in-building 4G coverage on
compatible devices in 4GX areas. This allows
more Australians to experience ultra-fast
mobile internet and gives our customers
a better experience.
In June, we were selected to participate in
one of the largest ever expansions of mobile
coverage in regional and remote Australia,
through the Federal Government’s Mobile
Black Spot Programme.
We will build 429 new 3G/4G towers
over the next three years and a further 250
4G data only small cells, representing a
combined investment of more than $340
million in regional and remote Australia
by Telstra, the Federal Government and
several State and Local Governments.
Making Wi-Fi more accessible
In June, we also launched Australia’s
largest Wi-Fi Network, Telstra Air®, which
gives Telstra home broadband customers8
the ability to use their broadband allowance
at thousands of hotspots in Australia
and millions of hotspots overseas.
The Telstra Air Network® in Australia
comprises Telstra built Wi-Fi hotspots at
selected payphone sites and retail stores,
as well as hotspots created by our Telstra
Air members, known as ‘homespots’.
Uniquely in Australia, Telstra Air member’s
homespots are created using innovative
Wi-Fi sharing technology which sees
members share a piece of their home
broadband bandwidth and in return gain
access to the Telstra Air Network.
Telstra has reached a number of deals
with local governments to bring Telstra Air
to civic spaces and will start to roll out
hundreds of additional public hotspots
in the rst half of FY16.
We have also joined exclusively with
world leading Wi-Fi provider Fon to allow
Telstra Air members to access their
home broadband allowance at more
than 16 million Fon hotspots overseas.
8 With an eligible gateway device.
RETAIL MOBILE
CUSTOMER
SERVICES
TOTAL OF 16.7m
664k
SIGNED
REVISED NBN
AGREEMENTS
4G SERVICE
NOW REACHING 94%
of the Australian population
Launched Australia’s
largest Wi-Fi network
TELSTRA AIR®
on bundled plans
MORE CUSTOMERS
280k RETAIL FIXED
DATA REVENUE
7.3%
1,200Ultra fast 4GX™ available now
SUBURBS AND TOWNS
Andrew
Field Technician
Team Leader