THQ 2004 Annual Report Download - page 7
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04:05
THQ : 2004 : ANNUAL REPORT
PREMIER BRANDS
SUPERIOR QUALITY
To have complete mastery of this game, you need to know when to take the
next step and when to make that giant leap forward. Which is why at THQ,we
made the leap—bringing console development of SpongeBob SquarePants™: Battle for
Bikini Bottom in-house to our Heavy Iron Studios®. As one of the most popular
Nickelodeon characters ever developed—and certainly the most popular to live in a
pineapple under the sea—SpongeBob SquarePants™has become a hugely successful
game franchise for THQ, having shipped more than six million units life-to-date, and
more than three million units in fiscal 2004 alone! And since Heavy Iron Studios
has taken control of the action, the franchise has earned its highest quality ratings
ever. Currently, Heavy Iron Studios is in development on our next SpongeBob
SquarePants™game—The SpongeBob SquarePants™Movie—scheduled to launch
concurrently with the upcoming SpongeBob SquarePants™film later this year.
With our strong brands and world class development, we are taking control
of the action.