Isuzu 2007 Annual Report Download - page 19

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CNG-MPI with multipoint injection (MPI) system was the
first vehicle in Japan to meet the CNG vehicle emissions
standards of the New Long-Term Emissions Regulations, and
has the cleanest exhaust emissions of all clean energy vehicles,
producing virtually no PM or black smoke emissions. Its low-
noise operation is an added benefit.
The ELF HEV (Hybrid Electric Vehicle), launched in 2005, uses
Isuzu’s proprietary hybrid system, comprised of a DE and elec-
tric motor, and a Smoother-E Autoshift manual transmission
with automated control that offers excellent fuel efficiency.
Other environmental initiatives
Disposal at the end of the operational life is also an impor-
tant part of a vehicle’s life cycle. Isuzu met its goal of making
2002 model year vehicles 90% recyclable, and is well on the way
to achieving a 95% recyclable content by 2015. In meeting the
demands of Japan’s Automotive Recycling Law, Isuzu established
its own recycling system and upgraded dealer computer systems.
“Soft” systems include Mimamori-kun online service, an ad-
vanced real-time vehicle diagnostics and information system
designed to help customers increase the efficiency of vehicle
operation and enhance fuel economy. The service was awarded
the Transport Minister’s Prize at the 2nd Eco-Products Awards
in 2005 for its support of eco-driving, and the Grand Prix and
Minister of Internal Affairs and Communications (MIC) Prize at
the MCPC (Mobile Computing Promotion Consortium) Awards
in 2007.
Social responsibility
Isuzu takes its social responsibilities seriously, from dialogues
with stakeholders such as our Environmental Report which has
been published every year since 1999, our involvement in local
communities in which we operate, to relief activities around
the world, and out on-going support of the Japanese Antarctic
Program, where we have supplied diesel mechanics for 47
years, including support for research teams monitoring the
ozone layer and global warming.
Local community activities by group companies around the
world are too numerous to mention. A handful of examples
from FY2007 include the donation of an N Series truck for use
in monitoring air pollution to the National Institute of Ecology
(INE) of the Department of Science in Mexico, donating seed-
lings for planting five hectares of mangroves in the “Save Our
Mangroves” program to help protect the coastal environment
in the city of Alaminos, in northern Luzon in the Philippines,
and co-sponsoring a sumo exhibition in Israel.
To celebrate the 70th anniversary of Isuzu’s founding, we
have launched social action programs on a global scale, to ex-
press our gratitude to the societies that have supported us over
all these years and our desire to give something back. These
programs aim to create contacts between Isuzu and people in
these societies outside our business domain.