Isuzu 2007 Annual Report Download - page 11

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This year Isuzu Motors celebrates the 70th anniversary of
its founding. Over the course of these 70 years, our business
has grown to a global scale, and today Isuzu trucks contrib-
ute to people’s daily lives by playing a key role in distribution
in more than 120 countries worldwide. We are fortunate
that customers in most of those countries love Isuzu trucks,
more so in that many of them desire new trucks. We are
committed to helping people around the world enjoy pros-
perity by maintaining our focus on people’s daily lives and
continuing to supply trucks that meet customer needs in
every market we serve.
The need to address environmental issues such as global
warming is one of the most pressing global political and eco-
nomic challenges in the current business environment. The
importance of these issues increases daily. DEs are gaining
attention as one of the most important—and realistic—solu-
tions to this set of problems, and Isuzu Motors has become
the focus of high expectations worldwide as a manufacturer
specializing in DEs. As we seek to become leading global
company in CV and DE manufacturing, I believe that it is
part of our social mission to help people worldwide enjoy
prosperous lives by developing and supplying clean DEs with
exceptional fuel economy. It is in part to fulfill this impor-
tant mission that Isuzu will continue to work hard to earn
the support of stakeholders by staying focused on the future
and pursuing technological innovation.
Yoshinori Ida
Chairman & Representative Director
09