Fifth Third Bank 2009 Annual Report Download - page 13

Download and view the complete annual report

Please find page 13 of the 2009 Fifth Third Bank annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 134

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76
  • 77
  • 78
  • 79
  • 80
  • 81
  • 82
  • 83
  • 84
  • 85
  • 86
  • 87
  • 88
  • 89
  • 90
  • 91
  • 92
  • 93
  • 94
  • 95
  • 96
  • 97
  • 98
  • 99
  • 100
  • 101
  • 102
  • 103
  • 104
  • 105
  • 106
  • 107
  • 108
  • 109
  • 110
  • 111
  • 112
  • 113
  • 114
  • 115
  • 116
  • 117
  • 118
  • 119
  • 120
  • 121
  • 122
  • 123
  • 124
  • 125
  • 126
  • 127
  • 128
  • 129
  • 130
  • 131
  • 132
  • 133
  • 134

BUSINESS DESCRIPTION
Investment Advisors is comprised of four distinct busi-
nesses: Fifth Third Private Bank, Fifth Third Retail Brokerage,
Fifth Third Asset Management and Fifth Third Institutional
Services. We have more than 100 years of experience helping
our individual, business and institutional clients build and
manage their wealth.
CLIENT FOCUS
Clients receive specialized advice from each of our four
business lines. Fifth Third Private Bank simplifies financial
complexity for the Bank’s most affluent clients, by challenging
and collaborating with them to articulate and achieve their
goals. Through our proprietary Life 360
SM
process, we start
with a complete understanding of each client’s life, values and
financials before building the plan most appropriate for them.
We do this with customized teams offering holistic advice and
solutions spanning wealth planning, trust and estate services,
private banking, investments, hedging and insurance.
Fifth Third Retail Brokerage serves individuals and families
by offering retirement, investment and education planning,
managed money, annuities, transactional brokerage and
insurance services. Fifth Third Asset Management provides
asset management services to institutional clients and also
advises the Company’s proprietary family of mutual funds,
Fifth Third Funds. Fifth Third Institutional Services provides
consulting, investment and record-keeping services for cor-
porations, financial institutions, foundations, endowments
and not-for-profit organizations. Products include retirement
plans, endowment management, planned giving, and global
and domestic custody services.
STRATEGY
Investment Advisors serves to deepen and enhance the
Bank’s most important client relationships by collaborating
with our Retail, Commercial and Business Banking partners. We
begin by completely understanding each client’s unique needs,
goals and circumstances. For our most affluent individuals and
families, we have teams of professionals to design unbiased
solutions and meet all of their wealth management needs in
one place. For our Retail clients, we offer a comprehensive
suite of brokerage and insurance solutions to complement
their existing banking products and services. For institutions
and corporations, our retirement, asset management and
custody capabilities mean they can turn to Fifth Third for
more than just their capital needs. By leveraging our internal
company partnerships, Investment Advisors provides the Bank
with ongoing fee revenue at low incremental capital, and our
clients with complete, powerful financial solutions from one
trusted advisor.
INVESTMENT
ADVISORS
2009 HIGHLIGHTS
• $493 million total revenue
• $3.1 billion average loans
• $4.9 billion average core deposits
• $25 billion assets under
management; $187 billion
assets under care
“We wanted to accomplish a lot in
2009 – from transferring the business
to our children to ensuring we would
have enough for retirement – but
the uncertainty of last year made it
difficult to make big decisions. Our
Fifth Third Private Bank team helped
us explore our options and we were
able to transfer our business before the
end of the year – helping to preserve
what we built over the last 35 years.”
wILLIAM AND BARBARA SIECZKOWSKI
NEW LENOX, ILLINOIS
11
FIFTH THIRD BANCORP | 2009 ANNUAL REPORT