Expedia 2015 Annual Report Download - page 9

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corporate clients to provide in-house, seamless support. Egencia also offers consulting and meeting management
services as well as advertising opportunities. We believe the corporate travel sector represents a significant
opportunity for Expedia through Egencia’s compelling technology solution for businesses seeking to improve
employees’ travel experiences and optimize travel costs by moving the focus of the corporate travel program to
online and mobile services versus the traditional call center approach.
trivago. trivago is our majority-owned hotel metasearch company, based in Dusseldorf, Germany, featuring
price comparison from more than one million hotels. Officially launched in 2005, trivago is one of the best
known travel brands in Europe and is expanding globally with sites in 55 countries.
Wotif Group. In November 2014, Expedia, Inc. completed the acquisition of Wotif Group, a leading
Australian online travel company, comprised of the Wotif.com, lastminute.com.au and travel.com.au brands in
Australia, and Wotif.co.nz and lastminute.co.nz in New Zealand. Wotif.com launched in 2000, and listed on the
Australian Securities Exchange in June 2006 as Wotif.com Holdings Limited, under the ASX code “WTF,” prior
to being acquired by Expedia.
Venere. The Venere website, www.venere.com, lists hotel properties in hundreds of locations around the
world and provides hotel partners with geographically diverse sources of demand.
Classic Vacations. Classic Vacations offers individually tailored vacations primarily through a national
network of third-party retail travel agents. Classic delivers a full line of premium vacation packages — air,
hotels, car rentals, activities, cruises and private transportation — to create customized luxury vacations in
Hawaii, the Caribbean, Mexico, Costa Rica, Europe, Australia, New Zealand, Fiji, Maldives, Dubai, Seychelles
and Tahiti. Travel agents and travelers can preview our product offering through our websites,
www.classicforagents.com and www.classicvacations.com.
Expedia Local Expert. Our Expedia Local Expert network offers online and in-market concierge services,
activities, experiences, attractions and ground transportation. With access to a rich portfolio of thousands of tours
and adventures, LX can be found on more than 40 Expedia, Orbitz, Travelocity and Wotif websites, and operates
more than 100 concierge and activity desks in major resort destinations.
Expedia CruiseShipCenters. Expedia CruiseShipCenters is a leading seller of cruises and vacations. The
franchise company has over 200 retail locations across North America, a team of over 4,100 professionally-
trained vacation consultants and an inventory of more than 200,000 staterooms available to book online or in
store.
CarRentals.com. CarRentals.com is an online car rental marketing and retail firm offering a diverse
selection of car rentals direct to consumers. Following the Company’s July 2014 acquisition of Auto Escape
Group, one of Europe’s leading online car rental reservation companies, the Auto Escape Group joined with the
CarRentals.com brand. With CarRentals.com’s international expansion, it is able to provide our customers more
choices across the globe and help our supply partners expand their marketing reach.
Growth Strategy
Product Innovation. Each of our leading brands was a pioneer in online travel and has been responsible for
driving key innovations in the space over the past two decades. Each Expedia technology platform is operated by
a dedicated technology team, which drives innovations that make researching and shopping for travel
increasingly easier and help customers find and book the best possible travel options. In the past several years,
we made key investments in technology, including significant development of our technical platforms that makes
it possible for us to deliver innovations at a faster pace. For example, we launched new global platforms for
Hotels.com and Brand Expedia, enabling us to significantly increase the innovation cycle, thereby improving
conversion and driving faster growth rates for those brands. In 2013, Expedia signed an agreement to power the
technology, supply and customer service platforms for Travelocity-branded sites in the United States and
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