Equifax 2009 Annual Report Download - page 7

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EQUIFAX 2009 ANNUAL REPORT
Creative solutions in a
changing environment
Consumers are spending less, reducing
their debt, saving more and protecting
their identities as they weather the tough
economic environment. Businesses are
doing much of the same while looking to
further minimize risk. Equifax is quickly
and creatively addressing these evolving
demands.
“During 2009, we launched Debt Wise™,
an innovative product that each month
uses information from the Equifax Credit
Report to help consumers more effec-
tively manage their debt burden,” said
Trey Loughran, President, North America
Personal Information Solutions.
After just a few short months in the market,
thousands of consumers are receiving the
benets of Debt Wise. This service can re-
duce their repayment timeframes by years,
saving them tens of thousands of dollars.
Equifax also signed an agreement with
Primerica to market this product through
their 100,000 representatives.
“In addition, we enhanced ID Patrol™, our
most comprehensive identity protection
product, which was designated 'Best in
Class' by Javelin Strategy and Research,”
added Loughran.
The Personal Information Solutions busi-
ness unit also developed Identity Report™,
a product that helps verify people are who
they say they are. As a result, subscribers
can be more condent in buying, selling
and renting to people they don’t know.
More rigorous underwriting and authenti-
cation requirements are now a business
necessity. Equifax expanded its income
verication capabilities when it acquired
Rapid Reporting, a leader in IRS transcript
information and Social Security number
verication. This acquisition signicantly
enhanced Equifax’s ability to quickly
provide federal tax return data and ID
verication solutions.
“TALX’s income and employment veri-
cation capabilities are unsurpassed in
assisting customer compliance with new
regulations. As a result, revenues were
up for The Work Number by 20 percent
from 2008, while our Tax and Talent Man-
agement service revenues increased by
9 percent,” stated Bill Caneld, President
of TALX.
Anticipating increased small business de-
faults and bankruptcies, Equifax developed
Business Credit Monitoring™ and Triggers.
These innovative solutions proactively
monitor commercial enterprises, provid-
ing our customers with timely notication
of risk level changes and helping them to
reduce losses.
According to Alex Gonzalez, President of
the Company’s North America Commercial
Solutions business, “Equifax has a distinct
advantage when it comes to meeting the
needs of commercial customers. Our com-
prehensive, small business data combined
with our technology and analytics enable
us to anticipate and address the challeng-
es our customers face as they manage risk
and market to their business customers.”
Listening to the voice of the customer is
critical to the success of any company.
Acting on their insights is an Equifax
imperative. Last year, we deepened our
commitment to our largest and most
inuential customers by creating our
Key Client Program. Each of these clients
now has a team of professionals includ-
ing specialists in our solution-oriented
disciplines—analytics, decisioning and
marketing—led by a Chief Client Ofcer.
The result for the customer is one integrat-
ed, experienced group that understands
the client and its business, providing
around-the-clock support.
“TALX’s income and employment verification capabilities are
unsurpassed in assisting customer compliance with new regulations.”
— Bill Canfield, President, TALX
“Our comprehensive, small business data combined with
our technology and analytics enable us to anticipate and address the
challenges our customers face as they manage risk and market to their
business customers.”
— Alex Gonzalez, President, North America Commercial Solutions
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EQUIFAX 2009 ANNUAL REPORT
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