Equifax 2006 Annual Report Download - page 20

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Dann Adams
President
U.S. Consumer Information Solutions
In U.S. Consumer
Information Solutions
This business has enjoyed 16 consecutive years of
annual growth, despite two major recessions and
many business cycles. We have a strong market
position, produce great operating margins and gen-
erate considerable cash. Equifax customers attest to
the high quality of data, the excellent system uptime
and the trusted reputation of the franchise.
Clearly, our challenge is to make a great business
even greater. Our customers count on us to provide
solutions to their challenges – to acquire new custom-
ers, retain them and expand their share-of-wallet
through prudent risk management tools and analytics.
We also are delivering more integrated Equifax
solutions to more customers. Through market seg-
mentation studies, for instance, we know there is a
signifi cant opportunity to expand our customer base
by better penetrating credit unions, thrifts and regional
banks. There also is considerable room to capture
more business from existing customers through new
products, unique data and fully integrated solutions.
The importance of enabling technologies and
predictive sciences to our future growth cannot be
overstated. Enabling technologies create product
demand and new revenue streams for us. And, for
customers, it increases operational effi ciency and
empowers front-line employees to make better risk
and marketing decisions through application pro-
cessing, loan origination, credit risk management
and cross-sell solutions. The result is more profi t-
able relationships with both their new and existing
customers. Since 2002, our revenue growth has been
10 percent higher and volume growth 7 percent
higher with customers who utilize our enabling
technology solutions.
A vision to further move our business from
individual products toward a total solution set is
inherent in all of our growth strategies. Look for
us to go to market with more targeted, customer-
centric solutions. When we help a customer solve a
complex problem, our value increases dramatically.
We become partners in growth, which results in a
win-win proposition.
How We Are
18 EQUIFAX 2006 ANNUAL REPORT