Emerson 2011 Annual Report Download - page 6

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04 | 2011 Emerson
Emerging markets are especially important, as they
are expected to grow faster and fuel demand for the
value-adding technologies Emerson provides. Sales
in these key developing countries have expanded
from 15 percent of total sales in 2001 to 35 percent
in 2011. While we anticipate that the rate of growth
in emerging markets will slow in 2012 because of the
global economy, expansion in these markets will be
healthy and outpace that of mature markets.
An essential element to this strategy has been the
development of mid-tier products and solutions in
key Asian markets. Our customers in these economies
need technologies that address applications and
meet specifications that are unique compared with
those in mature markets. We are producing solutions
that meet these requirements, allowing us to expand
our customer base with profitable growth. Emerson
is global – and becoming ever more so by the day.
We have demonstrated our commitment to and
success in international markets – and we are not
done. With over three quarters of our employees
working in these markets, our assets are well-
positioned to maintain growth and to serve our
customers regardless of their location. Increased
investment in our global fixed asset base of sales
offices, engineering centers, and configuration and
manufacturing sites will allow Emerson to continue
“ INNOVATION AND TECHNOLOGY LEADERSHIP AT EMERSON REQUIRES A CLEAR UNDERSTANDING
OF CUSTOMERS, WHAT THEY NEED AND THE CHALLENGES THEY FACE. WE LOOK FOR HIDDEN OR
YET-TO-BE-KNOWN NEEDS. THAT IS WHEN EMERSON AND OUR DEEP ENGINEERING AND PROCESS
EXPERTISE CAN REALLY MAKE A DIFFERENCE. WE WORK IN MANY DIFFERENT INDUSTRIES AND
HAVE THE EXPERIENCE TO ATTACK PROBLEMS AND PROVIDE SOLUTIONS.”
VIDEO MESSAGE FROM
CHARLES A. PETERS