Eli Lilly 2008 Annual Report Download - page 5

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LETTER TO SHAREHOLDERS
3
John C. Lechleiter, Ph.D.
Chairman, President, and Chief Executive Offi cer
During a hospital visit in the fall of 2005, a pediatric endocrinologist approached
John Lechleiter and expressed a need for an insulin pen that could administer
Humalog® doses in small increments for children. Upon returning to the offi ce,
Dr. Lechleiter relayed this customer feedback to the device development team,
and on April 1, 2007, the HumaPen® Luxura HD™
, a reusable insulin pen that doses
in half-unit increments from 1 to 30 units, was launched in the United States.
Pictured with Dr. Lechleiter are Mark Wiley and his daughter, Paige, who are
featured on the cover, as well as members of the team who responded to the
challenge and successfully delivered an answer that matters for patients like
Paige who have diabetes. From left to right: Thomas Wallbank, Keith Johns,
Stuart Garvin, Alison Dodd, Jim Mattler, Chris Mitchener, Tim Kruse, Leeann
Chambers, Jay Harper, Aubrey Lehman, and Tom Gorgol.