Electrolux 1996 Annual Report Download - page 3

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1
Electrolux Annual Report 1996
Electrolux at a glance
Business area
Household Appliances
Commercial Appliances
Outdoor Products
Major brands Production locations
Sweden
Norway
Denmark
Italy
Germany
North America
UK
Switzerland
France
Spain
Luxembourg
Austria
Slovakia
Czech Republic
Hungary
China
Brazil
India
Australia
Mexico
South Africa
Egypt
Rex
Tricity Bendix
Faure
Juno
Corberó
Zoppas
Elektro Helios
Husqvarna
Tappan
White-Westinghouse
Kelvinator
Gibson
Tornado
Volta
Progress
Alfatec
Beam
LUX
ZEM
VOE
Paula Rosa
Kemper
Diamond
Therma
Juno
Electrolux-Washex
Electrolux-Senking
Nyborg
Dubix
Wascomat
Universal Nolin
Frigidaire
Kent
LUX Professional
Pulimat
Poulan Pro
Rally
Överum
This business area comprises mainly
white goods, i.e. refrigerators, freezers,
cookers, washing machines and dish-
washers. In 1996, white goods accounted
for 74% of sales in Household Appliances,
and for half of total Group sales. Other
product lines include floor-care products,
components, absorption refrigerators for
caravans and hotel rooms, and kitchen and
bathroom cabinets.
Italy
Sweden
Finland
Denmark
Germany
France
Switzerland
The Netherlands
Hungary
US
Brazil
The main operations comprise food-service
equipment for restaurants and institutions,
and laundry equipment for such applica-
tions as apartment-house laundry rooms
and commercial laundries. These opera-
tions together accounted for almost 70% of
sales in this business area. Other product
lines comprise refrigeration and freezing
equipment for food retailors as well as
vacuum cleaners and wet/dry cleaners for
professional users.
Sweden
US
UK
This business area includes garden equip-
ment, chainsaws and other equipment for
forestry work. Garden equipment includes
lawn mowers and garden tractors, as
well as portable equipment such as lawn
trimmers and leaf blowers.