EMC 2011 Annual Report Download - page 9

Table of Contents
VCE has demonstrated to many of the world's well-known businesses that Vblock platforms provide a fast, efficient and effective path to pervasive
virtualization and Cloud Computing through a large and growing network of value added resellers, systems integrators and service provider partners. To date,
more than 135 partners form an ecosystem providing global coverage to a growing, diverse customer base. VCE continues to innovate, extending its position
in simplifying data center operations with a compelling value proposition that is well differentiated from competitive offerings.
In 2011, VCE launched the VCE partner program and the introduction of the Vblock Series 300 based upon the new EMC VNX storage arrays. The
introduction of Fastpath Desktop Virtualization Platform provided the partner ecosystem with a turnkey VDI offering that could accomplish production
desktop virtualization pilot programs in as little as two weeks, a fraction of the time other alternatives in the market require. A key partner announcement in
2011 included CSC's launch of CSC BizCloud and CSC Infrastructure Utility for Cloud – in support of SAP® Solutions – on Vblock platforms. VCE
announced alliance agreements with SAP and CA Technologies and announced deeper integration with VMware technologies based upon VMware vSphere
5®, and Vblock GRC Solution for RSA.
In 2011, VCE built out facilities and capabilities to support their rapidly growing customer and partner base. VCE's headquarters were established in
Richardson, Texas, and VCE opened a Solutions Center in Marlborough, Massachusetts. VCE is funded to support strong growth in 2012, and EMC's
investments are expected to increase as VCE meets or exceeds its business objectives.
In addition, in 2011, EMC expanded its partner ecosystem in markets globally, strengthening existing relationships and forging new ones with global
and regional technology and solutions providers. EMC delivered significant technology integration and new EMC Proven solutions and best practices for
Brocade, Citrix, Microsoft, Oracle and VMware to help accelerate customers' journey to the Private, Public or Hybrid Cloud. For example, EMC's new
Microsoft offerings help companies of all sizes enhance the management of virtualized Microsoft applications and Windows environments, including
virtualized Microsoft Exchange Server, Microsoft SQL Server and Microsoft SharePoint Server. Another new offering announced in 2011 includes a new
EMC Proven solution for Citrix XenDesktop® which accelerates the adoption of virtual desktop infrastructures and realization of the associated benefits. The
robust, flexible and cost-effective solution built on the EMC VNX unified storage systems delivers predictable high performance and high availability for up
to 1,000 virtual desktops and is easily expandable. The solution utilizes a building-block approach which can then scale to thousands of virtual desktops.
Additionally, the new EMC Proven Oracle Performance Solution doubles the performance of Oracle Database 11g RAC, running OLTP workloads in both
physical and VMware vSphere virtual environments, utilizing Oracle Direct NFS on EMC VNX unified storage with the FAST Cache technology.
Additionally, EMC unveiled a multi-faceted program that enables service provider partners to create, deploy, market, sell and deliver EMC-powered
Public and Private Cloud services. As a core element of EMC's Hybrid Cloud strategy, EMC is establishing focused and committed partnerships with leading
service providers around the world to expand the range of options for IT organizations seeking to gain business agility through the efficiency and choice
offered by Cloud Computing, without sacrificing trust or control. EMC's commitment to choice in cloud services is evidenced in the new Velocity Service
Provider Partner Program it announced in May 2011. The program provides increasing sales, marketing, planning and education benefits to partners as they
invest in EMC solutions with the singular goal of delivering compelling cloud services to the global IT market. Also available are business development and
services creation resources to enable partners to develop differentiated offerings built on EMC technology, marketing support including marketing
development funds, campaigns, field execution and sales enablement tools. The Velocity Service Provider Partner Program is open to cloud service providers
of all kinds: telco/cableco, hosters, outsourcers, ISVs and enterprises. The following service provider partners were announced as part of the program's initial
rollout: AT&T, Bell Canada, Bluelock, Blue Mile, Cable&Wireless Worldwide, Ceryx, CGI, Cincinnati Bell, Cobweb, Colt Technology Services, CSC,
Engineering, Harris, Hosting.com, MTI, NTT Europe, NYSE Technologies, OnX, OpSource, PAETEC, Peak 10, QTS, Redstor, Savvis, Secure 24, SunGard,
Terremark, Unisys, Verizon and Xerox. As of the close of 2011, more than 50 service providers joined the program.
Manufacturing and Quality
We conduct operations utilizing a formal, documented quality management system to ensure that our products as well as services satisfy customer
needs and expectations. The quality management system also provides the framework for continual improvement of our processes and products. This system
is certified to the ISO 9001 International Standard. Several additional ISO 9001 certifications are maintained for sales and service operations worldwide. We
have also implemented Lean Six Sigma methodologies to ensure that the quality of our designs, manufacturing, test processes and supplier relationships are
continually improved. Our storage systems' manufacturing and test facilities in Massachusetts, North Carolina and Ireland are certified to the ISO 14001
International Standard for environmental management systems. EMC's Franklin, Massachusetts, Apex, North Carolina
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