Dillard's 2013 Annual Report Download - page 19
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13
Company Performance
For each of the last five fiscal years, the graph below compares the cumulative total returns on the Company's Class A
Common Stock, the Standard & Poor's 500 Index and the Standard & Poor's 500 Department Stores Index. The cumulative
total return assumes $100 invested in the Company's Class A Common Stock and each of the indices at market close on January
30, 2009 (the last trading day prior to the start of fiscal 2009) and assumes reinvestment of dividends.
The table below shows the dollar value of the respective $100 investments, with the assumptions noted above, in each of
the Company's Class A Common Stock, the Standard & Poor's 500 Index and the Standard & Poor's 500 Department Stores
Index as of the last day of each of the Company's last five fiscal years.
2009 2010 2011 2012 2013
Dillard's, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 386.62 $ 944.55 $ 1,088.40 $ 2,190.07 $ 2,278.55
S&P 500. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 133.14 161.44 170.04 200.48 243.98
S&P 500 Department Stores . . . . . . . . . . . . . . . 167.17 191.73 216.47 221.71 261.98