Comfort Inn 2009 Annual Report Download

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2009
Annual Review

Table of contents

  • Page 1
    2009 Annual Review

  • Page 2
    ...countries, the company changed its name to Choice Hotels International, and in 1996, Choice 2 | 2009 Annual Review Hotels became a public company trading on the New York Stock Exchange under the symbol CHH. Choice Hotels is a hotel distribution company that optimizes its brands to drive unit growth...

  • Page 3
    ...06 07 08 09 05 06 07 08 09 05 06 07 08 09 revenues (millions) net income (millions) diluted earnings per share hotels open worldwide hotels under development worldwide* * Represents hotels under construction, awaiting conversion or approved for development. 2009 Annual Review | 3

  • Page 4
    ... company with brands that offer tremendous value to consumers and opportunities to hotel developers. As a result, Choice Hotels demonstrated the power of its fee-based business model over the past year with achievements that included: • Opening our 6,000th franchised hotel, the 359-room Inn...

  • Page 5
    ... franchised hotels faced in 2009 will continue in the coming year. For Choice Hotels, we are in an enviable position as our value-oriented family of brands, which offers consumers a range of complimentary amenities and services at a great rate with locations and products to meet their travel needs...

  • Page 6
    ... gainer of market share among major hotel companies, with Choice-brand hotels representing 9.6% of all branded hotels at yearend 2009, which firmly positions Choice Hotels as the second-largest hotelier in the United States as measured by hotels open - up 20 basis points over year-end 2008 and...

  • Page 7
    ... addition of new point earning and redemption partners. The Choice Privileges program improves hotel performance by generating incremental business, higher guest satisfaction, and greater loyalty among members. The company is also bolstering its global sales efforts to drive incremental room demand...

  • Page 8
    ... to develop strong relationships with travel, franchising and hospitality associations. Maximize Financial and Shareholder Returns We remain committed over the long term to utilizing the strong, predictable cash ï¬,ows that our pure-play franchising business has historically 8 | 2009 Annual Review

  • Page 9
    ... for our industry. Despite the challenging current economic environment, our fee-for-service business model positions us well for long-term profitable growth in a variety of segments and geographies on account of our well-known brands, exceptional franchise services, strong central reservations...

  • Page 10
    2009 Year in Review Choice Hotels opens a Cambria Suites hotel in Columbus, Ohio, the first of six Cambria Suites hotels to open in 2009. Other properties that debuted in 2009 are in Traverse City, Michigan; Aurora, Colorado (Denver Airport); Noblesville, Indiana (Indianapolis area); Maple Grove, ...

  • Page 11
    ..., its Cambria Suites brand, and its Ascend Collection membership program, guests can earn a free $50 cash card after just three separate stays. JUNE For its fall promotion, the company offers members of its Choice Privileges rewards program the opportunity to earn one free night for every three...

  • Page 12
    ...driving strong increases in customer satisfaction and loyalty within its first months of implementation. The company announces it achieved a top organizational priority for 2009 by adding more than 1.75 million new members to its Choice Privileges rewards program. 12 | 2009 Annual Review 12 | 2009...

  • Page 13
    Annual Review Corporate & Investor Information Board of Directors Stewart Bainum, Jr. Chairman of the Board Choice Hotels International Director | Sunburst Hospitality Corporation, Realty Investment Company, Inc. Fiona P. Dias Executive Vice President Partner Strategy & Marketing GSI Commerce, Inc....

  • Page 14
    2009 Corporate Headquarters Choice Hotels International 10750 Columbia Pike Silver Spring, Maryland 20901 301.592.5000 www.choicehotels.com Certifications Choice Hotels International has included as Exhibits 31 and 32 to its Annual Report on Form 10-K for fiscal year 2009 filed with the ...

  • Page 15
    ...-service to full-service hotels in the economy, mid-scale, upscale and extended stay segments, Choice-brand properties provide business and leisure travelers with a range of high-quality, high-value lodging options. The company's ten brands include Comfort Inn, Comfort Suites, Quality, Sleep Inn...

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