Carphone Warehouse 2009 Annual Report Download - page 13

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Directors’ Report
Business Review
www.cpwplc.com 9
TalkTalk
Group
Best TalkTalk Group Best Buy Europe Virgin Mobile France Freehold property
Key assets
2.8m broadband
customers.
1.1m voice-only and
narrowband customers.
Only fully-unbundled
network in the UK.
Nearly 2,500 stores
across nine European
markets.
Strong supplier
relationships and
access to exclusive
product.
1.1m mobile customers.
Widest MVNO
distribution in France.
Relationship with
Orange.
Four freehold
properties in London
and the North West.
£65m book value; £72m
estimated market value.
Strategy
Maintain or grow
broadband market
share.
Focus on value and
simplicity.
Continue to improve
network performance
and reliability.
Target strong cash
generation.
Evolve retail proposition
to embrace a broader
array of connectivity
services.
Grow mobile market
share protably.
Launch multi-channel
consumer electronics
business.
Continue to grow
customer base to
reinforce position as
fourth network”.
Aim to be protable and
cash generative within
two years.
Maximise value through
development and
potential sale.
Group Structure and Assets
The Carphone Warehouse Group PLC
100% 100%
Best Buy
Europe Virgin Mobile
France Freehold
property
100% 50% 48.5% 100%