Alcoa 2003 Annual Report Download - page 14

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Packaging&Co
Aside from our own top-of-mind consumer brands – such
as Reynolds Wrap®Aluminum Foil, new Reynolds Wrap®
Release®Non-Stick Aluminum Foil, or BacoFoil®in the
U.K. – Alcoa businesses serving the packaging market are
making its customers’ products more innovative, sturdier,
tamper evident, and more vivid than ever before.
Our work spans from local bottlers throughout the
world to global brands in markets ranging from food, bever-
age, medical, and electronics. For manufacturers, our work
includes state-of-the-art prepress graphics, closure and cap-
ping systems, containers, packaging materials, films, and
wraps. For foodservice outlets, we provide solutions ranging
from foil, film, containers, lids, wraps, and bags to baking
cups and hot dog trays. And we continue to make the
aluminum can ubiquitous as we provide the sheet for
more than 100 billion cans each year.
Our philosophy is to bring whatever
resources necessary across our leading portfo-
lio, utilizing our breadth of services,
expertise and experience, to give
our customers what they want…
and what they need.
(Top) Innovative closure designs and
fast response helped win new cus-
tomers in the dairy market for Alcoa
Closure Systems International.
(Middle) DuPont™recognized Alcoa’s
Sure-Peel™Cohesive Lidding, a new
product for single-serve packaging
that is more reliable and easier to use.
(Bottom) In Canada, where the
Reynolds®brand name enjoys strong
brand equity and is known for its
vibrant red, Alcoa Consumer Products’
revenues grew 33% in 2003, driven by
the continued expansion of Reynolds
WrapReleaseNon-Stick Foil.
12
Oreo®
, America’s favorite
cookie, comes in a new plastic
tray made by Alcoa that makes
manufacturing faster and
more flexible. Kraft’s Nabisco®
unit ships 130 million Oreo
packages a year.