TiVo 2004 Annual Report Download - page 102

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i-Preview Tag which [*]. Any revenues actually received by TiVo resulting from TiVo's i-Preview Use will be retained by TiVo solely and will not be
subject to a revenue share with DIRECTV. TiVo may sublicense the above rights to any licensee of the Authoring Tools [*].
(c) TiVo i-Preview Tag Reports. TiVo shall [*] provide DIRECTV with notice of any i-Preview Tags inserted into television commercials by
TiVo, indicating the content/type of tag, the type of product or service advertised, and proposed location of any graphical elements that will appear
within such television commercial. DIRECTV will [*] notify TiVo [*].
(d) DIRECTV i-Preview Pass Through Obligation. DIRECTV shall pass through i-Preview Tags via line 21 of the VBI, or via any digital
equivalent (including, without limitation, EIA-708-B data) without any restriction, modification, alteration or other interference by DIRECTV, provided
no action is required by DIRECTV to pass through such i-Preview Tags (i.e., DIRECTV passes (or reconstitutes) information received via line 21 of the
VBI, or via such digital equivalent, in its regular course of business, without modification) [*].
2.3 TiVoVision.
(a) DIRECTV's TiVoVision Use. DIRECTV may use the Authoring Tools to create and distribute TiVoVision to DIRECTV DVR Receivers
(such use, "DIRECTV's TiVoVision Use"). Any revenue actually received by DIRECTV resulting from DIRECTV's TiVoVision Use will be retained
by DIRECTV solely and will not be subject to a revenue share with TiVo.
(b) TiVo's TiVoVision Use. DIRECTV grants TiVo the right to distribute TiVoVision to DIRECTV DVR Receivers (such use, "TiVo's
TiVoVision Use"); provided, however, that TiVo may not distribute to DIRECTV DVR Receivers any TiVoVision which (i) [*], (ii) [*], (iii) is rejected
by DIRECTV pursuant to DIRECTV's editorial review rights described in Section 6.3(a), (iv) includes any Lead Generation and Submission
Functionality that is not an instance of Approved Lead Generation Functionality, or (v) will negatively impact the business relationship between
DIRECTV and a third party [*], is participating in one or more [*], or is a [*] to DIRECTV. For purposes of clarification, the fact that DIRECTV is or
may be negotiating with a third party to create or distribute TiVoVision for such third party (programmer or other) shall not be deemed to create such
negative impact. Any revenues actually received by TiVo resulting from TiVo's TiVoVision Use will be retained by TiVo solely and will not be subject
to a revenue share with DIRECTV.
(c) TiVo's Hard Disk Allocation. DIRECTV shall allocate for TiVo's TiVoVision Use in each DIRECTV DVR Receiver [*] (i) [*] of persistent
video recording capacity in such DIRECTV DVR Receiver (assuming use of the best recording quality setting for such DIRECTV DVR Receiver)
without regard to the standards or technology employed by or used in such DIRECTV DVR Receiver; [*] (ii) [*] reserved hard disk space in such
DIRECTV DVR Receiver. Such allocation shall be referred to as the "TiVo Hard Disk Allocation" for each such DIRECTV DVR Receiver. DIRECTV
shall use commercially reasonable efforts to avoid
[*] Certain information on this page has been omitted and filed separately with the Securities and Exchange Commission. Confidential treatment
has been requested with respect to the omitted portions.