Ross 2008 Annual Report Download - page 16

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14
Our ability to lease or acquire acceptable new store sites with favorable demographics and long term financial returns.
Our ability to identify and to successfully enter new geographic markets.
Our ability to achieve planned gross margins, by effectively managing inventories, markdowns, and shrink.
Our ability to effectively manage all operating costs of the business, the largest of which are payroll and benefit costs
for store and distribution center employees.
ITEM 1B. UNRESOLVED STAFF COMMENTS.
Not applicable.
ITEM 2. PROPERTIES.
Stores
At January 31, 2009, we operated a total of 956 stores, of which 904 were Ross Dress for Less® (“Ross”) locations in
27 states and Guam and 52 were dd’s DISCOUNTS® stores in four states. All stores are leased, with the exception of
two locations which we own.
During fiscal 2008, we opened 72 new Ross stores and closed six existing stores. The average new Ross store in fiscal 2008
was approximately 29,500 gross square feet, yielding about 24,500 square feet of selling space. As of January 31, 2009, our
904 Ross stores generally ranged in size from about 25,000 to 35,000 gross square feet and had an average of 29,900 gross
square feet and 23,800 selling square feet.
During fiscal 2008, we opened five new dd’s DISCOUNTS stores and closed five existing stores. The average new dd’s
DISCOUNTS store in fiscal 2008 was approximately 23,600 gross square feet, yielding about 18,600 square feet of selling
space. As of January 31, 2009, our 52 dd’s DISCOUNTS stores had an average of 25,000 gross square feet and 20,300
selling square feet. Our dd’s DISCOUNTS stores are currently located in California, Florida, Texas, and Arizona.
During fiscal 2008, no one store accounted for more than 1% of our sales.
We carry earthquake insurance for business interruption, inventory and personal property to mitigate our risk on our
corporate headquarters, distribution centers, buying ofces, and all of our stores.
Our real estate strategy in 2009 and 2010 is to open stores in states where we currently operate to increase
our market penetration and to reduce overhead and advertising expenses as a percentage of sales in each market.
Important considerations in evaluating a new store location are the availability and quality of potential sites, demographic
characteristics, competition, and population density of the local trade area. In addition, we continue to consider
opportunistic real estate acquisitions.