Olympus 2015 Annual Report Download - page 2

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Early
Diagnosis
Minimally
Invasive
Therapies
Olympus’ Medical Business is charged with the social
mission of continuing to contribute to a medical
environment that cares for both the physical
and mental health of people around the world.
We fulfill this mission by developing and supplying
equipment for realizing early diagnosis of illness and
reducing the physical burden on patients through minimally
invasive therapies. Through these efforts, we strive to
contribute to improved quality of life for patients while helping
make medical treatment more efficient and affordable.
New era of observation using
specific light spectra to display
fine details of disease sites
Continued development of endoscopes
to evolve beyond simple viewing tools
to become medical equipment for per-
forming treatment and other procedures
Today
Two Forms of Value Provided
by Olympus
65years
History of contributing to early diagnosis
70%
Share of global gastrointestinal endoscope market
s a Way.
OLYMPUS Annual Report 2015 1
Olympus continues to provide world-leading
technologies, products, and services based
on two forms of value: early diagnosis and
minimally invasive therapies.
Evolution of Gastrointestinal Endoscopes
1950
Photographing
First step toward early
diagnosis of cancer
Development of world’s
rst practical gastrocamera
1964
Viewing
Contributions to
diagnosis and treatment
Creation of berscopes
2002
Development of
the world’s first HD
endoscopy systems
Realization of clear, high-
denition (HD) images
that can detect even the
smallest abnormality
1985
Birth of
video-
scope
1982
Creation of
the world’s
first ultrasonic
endoscopy
system
1966
Treatment
Beginnings in biopsies
Launch of Olympus’ rst
biopsy scope and endother-
apy devices (biopsy forceps
and cytology brushes)
Where There’s a Will
, There’s a