Mercedes 2003 Annual Report Download - page 80
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Please find page 80 of the 2003 Mercedes annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.Cross-divisional Functions | Sustainability | Research and Technology | Alternative Drive Systems and Fuels | Environment | Global Procurement and Supply | Social Responsibility | Human Resources
As part of the Workplace Initiative on HIV/AIDS, we provide
comprehensive medical care to our employees in South Africa who
are suffering from the disease. In addition, Professor Jürgen E.
Schrempp’s chairmanship of the Global Business Coalition on HIV/
AIDS is attracting more participants to join in the worldwide fight
against this deadly virus.
Taking the initiative in a targeted manner. In our opinion,
companies can best enhance the quality of life by deploying their
expertise and ideas in a targeted manner. In the case of Daimler-
Chrysler, this expertise includes the development of environmentally
compatible and safe automobiles, programs that increase safety
of children in traffic, projects that promote intercultural dialog and
exchange, and measures for ensuring the long-term conservation
of natural resources (example: the use of renewable raw materials).
The following initiatives are particularly important:
Setting an example by ensuring safe mobility and responsible
driving behavior. As a road-safety pioneer, DaimlerChrysler is
committed to enhancing awareness of the opportunities and dangers
of individual mobility and its impact on other road users.
Targeted specifically at children between the ages of eight and
twelve, the international MobileKids campaign launched by
DaimlerChrysler in 2001 shows youngsters how to behave properly
in traffic. The campaign consists of three main elements: a series
of television commercials featuring international stars, an animated
TV series, and a website that has already won numerous awards.
This international initiative is supplemented by various national
programs, including “Fit for a Kid” which tells parents in the United
States how to install and use child-safety seats.
DaimlerChrysler’s Social Responsibility
Assuming responsibility as a global player and good corporate
citizen. As a global company DaimlerChrysler operates in almost
all regions of the world. Our products help make individual mobility
sustainable. DaimlerChrysler is aware of its social responsibility
and strives to be a good corporate citizen in the global community.
Today, global companies have a responsibility not only to their
shareholders but also to their employees, consumers, governments
and society as a whole.
Ensuring that globalization is fair. Ensuring that globalization is
fair is of great importance to our company. We therefore seek to
build trust in the company’s actions and enter into a constructive
dialogue with all sectors of society. As a result, we are actively
involved in shaping society and building bridges between nations
and cultures. One example is our support for the United Nation’s
Global Compact project, initiated by Secretary General Kofi Annan.
Our aim here is to anchor the initiative’s principles – such as
respect for human rights, protection of the environment, and main-
tenance of humane working conditions – all over the world.
Assuming responsibility toward our employees. As an employer,
we are dedicated to ensuring the well-being of our employees
all over the world, and this responsibility is an integral part of our
business philosophy and activities. Our Social Responsibility
Principles, for example, have established globally-valid standards
governing health care, work safety, pay and working hours,
and were drawn up in close cooperation with our World Employee
Committee. These standards accord with the principles of the
Global Compact initiative.
DaimlerChrysler committed to social responsibility |Supporting the UN's Global Compact initiative |
Advancing humanitarian, social, cultural, environmental and scientific projects |Participating in the
worldwide fight against HIV/AIDS