Hitachi 2009 Annual Report Download - page 6

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The world is in the midst of major structural changes,
both socially and economically. These changes are
spawning new demand for the construction of infra-
structure with a lower environmental footprint. And I
think this demand will come not only from emerging
economies that are working to build infrastructure,
but also industrialized economies. Amid this drastic
change and the subsequent recovery in the economic
environment since the latter half of 2008, many coun-
tries have to invest heavily in environment-related
fields as part of massive economic measures.
Meeting these market needs will require further
technological advances as well as the establish-
ment and enhancement of infrastructure fused with
information and telecommunications technologies.
I believe this era of change is a good opportunity for
us to take the lead in the world by displaying our
capabilities. This is because Hitachi boasts global
experience in power and industrial systems and
environmental systems, and cutting-edge information
and telecommunications technologies. I am commit-
ted to creating a strong company that can support
the demands of this new era. That’s why we decided
to focus more on the Social Innovation Business.
The Social Innovation Business centers on fields
that Hitachi has always excelled in. These include
information and telecommunication systems, power
systems, environmental, industrial and transportation
systems, and social and urban systems. And we
Greater Focus on the Social Innovation Business
RESURRECTING A STRONG HITACHI
The mission entrusted to me when I was appointed Chairman,
President and Chief Executive Officer of Hitachi, Ltd. was to build
a new foundation for Hitachi for future growth. First, I will review
Hitachi’s business approach as part of the process of rebuilding
our business portfolio and optimizing our organization. This is the
way that we will transform the company, so that it is able to
steadily generate stable profit. To achieve this, I will not hesitate
to implement bold structure reforms of our business including
each business division and Group companies.
Hitachi faces extremely difficult conditions at present.
However, we will draw on the fundamental strengths built up
over the past 100 or so years as well as the strong will and spirit
of challenge of each and every employee, to grow going forward.
I am determined to lead from the front to accomplish my mission
and thereby meet your expectations.
In order for Hitachi to capitalize fully on its strengths, we plan to focus more than ever on the Social
Innovation Business. The Social Innovation Business is supported by highly reliable and highly
efficient information and telecommunications technology and by social infrastructure technology,
which I see as an unrivaled strength and a core competency for Hitachi.
Takashi Kawamura
Representative Executive Officer, Chairman,
President and Chief Executive Officer
4Hitachi, Ltd.
Annual Report 2009