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11
Hitachi, Ltd.
Annual Report 2009
Geographic Segments
Millions of yen
Millions of
U.S. dollars
2009 2008 2007 2009
Revenues
Japan Outside customer sales . . . . . . . . . . . . . . . . . . . ¥ 6,683,143 ¥ 7,436,999 ¥ 7,010,181 $ 68,195
Intersegment transactions . . . . . . . . . . . . . . . . . 1,302,509 1,459,260 1,274,048 13,291
Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7,985,652 8,896,259 8,284,229 81,486
Asia Outside customer sales . . . . . . . . . . . . . . . . . . . 1,542,526 1,771,600 1,459,549 15,740
Intersegment transactions . . . . . . . . . . . . . . . . . 591,611 637,719 561,208 6,037
Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2,134,137 2,409,319 2,020,757 21,777
North America Outside customer sales . . . . . . . . . . . . . . . . . . . 852,100 962,267 981,098 8,695
Intersegment transactions . . . . . . . . . . . . . . . . . 121,325 123,841 89,912 1,238
Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 973,425 1,086,108 1,071,010 9,933
Europe Outside customer sales . . . . . . . . . . . . . . . . . . . 738,662 826,188 645,354 7,537
Intersegment transactions . . . . . . . . . . . . . . . . . 51,318 60,650 37,454 524
Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 789,980 886,838 682,808 8,061
Other Areas Outside customer sales . . . . . . . . . . . . . . . . . . . 183,938 229,681 151,721 1,877
Intersegment transactions . . . . . . . . . . . . . . . . . 8,367 39,841 21,574 85
Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 192,305 269,522 173,295 1,962
Subtotal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12,075,499 13,548,046 12,232,099 123,219
Eliminations & Corporate items . . . . . . . . . . . . . . (2,075,130) (2,321,311) (1,984,196) (21,175)
Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10,000,369 11,226,735 10,247,903 102,045
Operating income (loss)
Japan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ¥ 74,370 ¥ 299,632 ¥ 212,316 $ 759
Asia . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 76,742 33,020 (3,664) 783
North America . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7,182 23,087 25,310 73
Europe . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . (17,129) 21,575 23,312 (175)
Other Areas . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9,434 13,394 8,647 96
Subtotal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 150,599 390,708 265,921 1,537
Eliminations & Corporate items . . . . . . . . . . . . . . (23,453) (45,192) (83,409) (239)
Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 127,146 345,516 182,512 1,297
Revenues by Market
Millions of yen
Millions of
U.S. dollars
2009 2008 2007 2009
Japan Revenues ¥5,861,448 ¥ 6,484,496 ¥ 6,093,627 $59,811
Percentage of Total Revenues (%) . . . . . . . . . . . . 59 58 59
Outside Japan Asia . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1,911,290 2,167,171 1,859,664 19,503
Percentage of Total Revenues (%) . . . . . . . . . . . . 19 19 18
North America . . . . . . . . . . . . . . . . . . . . . . . . . 899,550 1,023,713 1,057,389 9,179
Percentage of Total Revenues (%) . . . . . . . . . . . . 99 10
Europe . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 904,425 1,073,877 869,022 9,229
Percentage of Total Revenues (%) . . . . . . . . . . . . 910 9
Other Areas . . . . . . . . . . . . . . . . . . . . . . . . . . . 423,656 477,478 368,201 4,323
Percentage of Total Revenues (%) . . . . . . . . . . . . 44 4
Subtotal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4,138,921 4,742,239 4,154,276 42,234
Percentage of Total Revenues (%) . . . . . . . . . . . . 41 42 41
Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10,000,369 11,226,735 10,247,903 102,045
Notes: 1. Operating income and Segment information are disclosed in accordance with financial reporting principles and practices generally accepted in Japan.
2. The consolidated figures in this annual report are expressed in yen and, solely for the convenience of the reader, have been translated into United States dollars at the rate of ¥98=U.S.$1,
the approximate exchange rate prevailing on the Tokyo Foreign Exchange Market as of March 31, 2009. See note 3 of the accompanying notes to consolidated financial statements.
3. In order to be consistent with financial reporting principles and practices generally accepted in Japan, operating income (loss) is presented as total revenues less cost of sales and selling,
general and administrative expenses. The Company believes that this is useful to investors in comparing the Company’s financial results with those of other Japanese companies. Under
accounting principles generally accepted in the United States of America, restructuring charges, net gain or loss on sale and disposal of rental assets and other property and impairment
losses are included as part of operating income (loss). See the consolidated statements of operations and notes 18, 19 and 20 to the consolidated financial statements. The restructuring
charges mainly represent special termination benefits incurred with the reorganization of our business structures, and as the result of the Company and its subsidiaries reviewing and
reshaping the business portfolio.
4. Share of revenues for each segment is calculated based on amounts before the elimination of inter-segment transactions.
5. Revenues, operating income (loss), capital investment, depreciation, and assets include “Eliminations & Corporate items.” R&D expenditures include Corporate items. Number of employees
includes Corporate.
Years ended March 31, 2009, 2008 and 2007