Citibank 2006 Annual Report Download - page 15

Jose Lopez and Christian Reynolds in New York
When Amanda Malouchou was asked to start
Bank at Work in Greece, she knew this was a
unique opportunity.
“Having a chance to work with some important corporate
clients, and bringing our consumer relationship skills to
the corporate side of the business, gave us a chance to help
the business grow in a very different way,” said Amanda,
our consumer business Alternative Distribution Director
in Greece.
The shared vision of our Markets and Banking and Global
Consumer Group teams created Bank at Work, one of Citi’s
most innovative programs, which offers retail banking ser-
vices to employees of our corporate clients.
But more than that, it demonstrates the power of what
can happen when our businesses work together for a
common purpose.
“It’s a win-win for everybody, that’s what it is,” said Jose
Lopez, Alliance Products Manager for our Markets and
Banking business. “Our corporate clients are happy because
their employees are well served—and that, in turn, enhanc-
es our relationships; and our consumer business is accessing
thousands of new clients who are taking advantage of our
great products.”
Take, for example, longtime corporate client Chartered Semi-
conductors in Singapore. In the fi rst 90 days after signing on
to Bank at Work, we opened a branch at its workplace
and some 1,300 accounts, too. Globally, Bank at Work has
12,000 companies enrolled and 1.5 million clients.
“It’s just smart business,” Christian Reynolds, Business
Development Manager in our consumer business, said.
“We have so much talent and expertise to offer each other.
In the end, it’s the clients who have the most to gain.”
Said Cleo Lymberis, who heads the Global Transaction
Services corporate team in Greece: “I must say, when we
get a chance to really make a difference for our clients, it
makes coming to work fun every morning.”
one bank at work
Cleo Lymberis and Amanda Malouchou in Athens