Toro 2007 Annual Report Download - page 8

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6
Doug York
President
Ewing Irrigation
Phoenix, Arizona
“My father started selling Irritrol®
irrigation controllers back in the
late 1970s – even before we added
Toro®products to the shelf. Since
the beginning, we’ve known Irritrol
to be reliable and easy to use –
and a profitable line for us.
The Irritrol brand has earned
tremendous respect among con-
tractors who demand durable
products at a great value. It’s been
a very reliable category for us. We
see minimal returns from the field
and contractors are happy…they
only have to do the job once.
We rely on brands like Irritrol and
Toro to provide products that meet
the changing needs of customers.
As concerns over water shortages
grow in the years ahead, I expect
both will continue to enhance their
technologies to deliver even greater
efficiencies to the customer.”
Leroy and Becky Holthus
Homeowners
Owatonna, Minnesota
“With nearly three acres to mow
our number one concern is time.
We owned a traditional lawn tractor
for a number of years and it took
about four hours to cut the lawn.
It did a great job, but we knew it
could be done in shorter time.
After talking with friends, we
decided to make the switch to
a zero-turn riding mower and
purchased the Toro®TimeCutter®
Z5020. The first time we stepped
on the machine, it felt like sitting
in a rocking chair – the comfort
was amazing. We were also
impressed by its maneuverability
around trees and other obstacles,
and how nice the lawn looked after
being cut.
In all, the switch has cut our mow-
ing time in half. This gives us more
time to spend fishing and enjoying
the outdoors. Not to mention,
we’re always receiving comments
from neighbors about how great
our lawn looks.”
Irritrol® products have a 40-year
history of success among irrigation
contractors.
Customers surveyed estimate
time savings of 40 to 60 percent
using a zero-turn radius riding
mower over prior methods.
Richard York, Doug York