Sunbeam 2005 Annual Report Download - page 6

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4
We manufacture or source, market and distribute a broad line of branded consumer products, many
of which are affordable, consumable and fundamental household staples including arts and crafts paint
brushes, card games, clothespins, collectible tins, home canning jars, jar closures, kitchen matches,
other craft items, plastic cutlery, playing cards and accessories, rope, cord and twine, smoke and
carbon monoxide alarm products, storage and workshop accessories, toothpicks and other accessories.
This segment markets its products under the Ball®, Bee®, Bernardin®, Bicycle®, BRK®, Crawford®,
Diamond®, First Alert®, Forster®, Hoyle®, KEM®, Kerr®, Lehigh®, Leslie-Locke®and Loew-Cornell®
brand names, among others. The BRK®and First Alert®brands, which were previously included in our
consumer solutions segment, will be included in our branded consumables segment for 2006.
Affordable, consumable, widely-recognized,
branded consumer products used in and
around the home
Branded consumables continued its
new product development efforts
with the release of its Simply Art
line, plastic freezer jars and soduko
playing card deck, among others.
Revenue was $560million in 2005.
BRANDED CONSUMABLES