Southwest Airlines 2009 Annual Report Download - page 5

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CORPORATE INFORMATION
SOUTHWEST AIRLINES CO. GENERAL OFFICES
P.O. Box 36611
2702 Love Field Drive
Dallas, TX 75235
Telephone 214-792-4000
FINANCIAL INFORMATION
A copy of the Company’s Annual Report on Form
10-K as filed with the U.S. Securities and Exchange
Commission (SEC) is included herein. Other financial
information can be found on Southwest’s web site
(southwest.com) or may be obtained without charge
by writing or calling:
Southwest Airlines Co.
Investor Relations, HDQ-6FC
P.O. Box 36611
2702 Love Field Drive
Dallas, Texas 75235
Telephone 214-792-4908
ANNUAL MEETING
The Annual Meeting of Shareholders of Southwest
Airlines Co. will be held at 10:00 a.m. on May 19,
2010, at the Southwest Airlines Corporate
Headquarters
2702 Love Field Drive, Dallas, Texas.
STOCK EXCHANGE LISTING
New York Stock Exchange Ticker Symbol: LUV
TRANSFER AGENT AND REGISTRAR
Registered shareholder inquiries regarding stock
transfers, address changes, lost stock certificates,
dividend payments and reinvestments, direct stock
purchases, or account consolidation should be
directed to:
Wells Fargo Shareowner Services
161 N. Concord Exchange
South St. Paul, MN 55075
(866) 877-6206
(651) 450-4064
https://www.wellsfargo.com/com/
shareowner_services
INDEPENDENT AUDITORS
Ernst & Young LLP
Dallas, Texas
WEB SITES
www.southwest.com
www.swabiz.com
www.swavacations.com
www.swacargo.com
www.swamedia.com
www.blogsouthwest.com
SOUTHWEST AIRLINES CO. 2009 ONE REPORT
To illustrate our steadfast focus on a triple bottom line—our Performance, our People, and our Planet—we have
highlighted these three elements of sustainability in our first annual One Report, which will be available at
southwest.com/cares and southwest.com/investor_relations.
CAUTIONARY STATEMENT REGARDING FORWARD-LOOKING STATEMENTS
Our Letter to Shareholders contains forward-looking statements within the meaning of Section 27A of the
Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended.
Forward-looking statements are based on, and include statements about, the Company’s beliefs, intentions,
estimates, expectations, and strategies for the future. Specific forward-looking statements include, without
limitation, statements regarding (i) the Company’s financial and operating strategies and initiatives; (ii) its goals
and expectations related to its initiatives; (iii) its growth plans; and (iv) its anticipated results of operations. These
statements are not guarantees of future performance and involve risks, uncertainties, assumptions, and other
factors that are difficult to predict. Therefore, actual results may differ materially from what is expressed in, or
indicated by, the Company’s forward-looking statements. Factors that could cause these differences include,
among others, (i) the price and availability of aircraft fuel, the impact of hedge accounting, and any changes to the
Company’s strategies for addressing fuel price volatility; (ii) continued economic uncertainty, which could continue
to impact the demand for air travel and the Company’s ability to adjust fares; (iii) the impact of fuel prices and
economic conditions on the Company’s overall business plan and strategies; (iv) the impact of technological
initiatives on the Company’s infrastructure and controls; (v) the Company’s ability to timely and effectively prioritize
its initiatives and its related ability to timely and effectively implement, transition, and maintain the necessary
information technology systems and infrastructure to support these initiatives; (vi) the impact of governmental
regulations on the Company’s operations; and (vii) other factors, as described in the Company’s filings with the
Securities and Exchange Commission, including the detailed factors discussed under the heading “Risk Factors” in
the Company’s Annual Report on Form 10-K for the year ended December 31, 2009.