Ricoh 1999 Annual Report Download - page 7

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Please find page 7 of the 1999 Ricoh annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

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Grow
Value
4
New Plans, New Vision
Despite our achievements, it is more important than ever to drive forward. The goal of our new 13th
medium-term management plan is to become a more outstanding company in the next millennium.
But to get there we must retain both customer and community trust. We must constantly generate new
value for all with a stake in Ricoh, and be influential, global, and a market leader.
The new plan comprises three basic objectives, each with specific calls to action:
I. Overhaul Group management to become a more valuable enterprise.
1. Improve customer satisfaction and the Company’s competitive position by providing useful
solutions, building on our prominence in environmental management, and innovating products
and systems with appliance-like operability.
2. Maximize shareholder value by adopting new measures of management performance and
accordingly evaluating all operations, emphasizing consolidated Group management, and most
efficiently allocating and using Group resources.
3. Invigorate our people and organization and foster our corporate culture by introducing a more
results-oriented management system.
II. Build a growth-based business and earnings structure and bolster our technological capabilities.
1. Reform the business and earnings structure to create a solid cash position. And we will target
growth businesses to expand our operational scope and establish high-return models. In the core
copiers and supplies area, we will improve our cash position to allocate resources to new growth
areas like printers and solutions.
2. Pursue global, yet locally focused, expansion by setting up the best sales channels in each
market while building our solutions business. We will also provide more products that satisfy de
facto standards worldwide.
3. Bolster our technological capabilities to support our business structure reforms. We will do
this primarily by clarifying areas that need improving, strengthening the links between core
businesses and information technology, and revamping technology management.
Grow
Value