Lifetime Fitness 2010 Annual Report Download - page 13

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7
Equipment and Programs
The table below displays the wide assortment of amenities, services, activities and events typically found at our
large format centers, including our current model centers:
Amenities Services Activities and Events
Basketball/Volleyball Courts 24-Hour Availability Aquatics
Cardiovascular, Resistance
and Free Weight Equipment
Health and Fitness Assessments Athletic Leagues
Educational Seminars Birthday Parties
Cycle Theaters Experience Life Magazine Eastern/Martial Arts
Group Fitness Studios Towel Service Kids’ Club
Lap Pool Locker Service Pilates
Racquetball/Squash Courts Massage Therapy Group Fitness Classes
Child Center Nutritional Products Scuba Lessons
Rock Climbing Cavern Personal Training Studio Cycling
Saunas T.E.A.M. Programs Sports Training Camps
Two-story Waterslides Weight Loss Programs Summer Camps
Whirlpool Spas Cardiovascular and Resistance Training Swimming Lessons
Zero-depth Entry Swimming Pools Metabolic Testing Yoga
LifePower Studio Nutrition Coaching Educational Camps
LifeCafe Endurance Coaching Dance Classes
LifeSpa Member Advantage Athletic Events
Pool-side Bistro myLT.com Social Events
Men’s, Women’s and Family
Locker Rooms
Corporate Wellness Products and
Services
Run Club, Cycle Club and Other
Interest-Driven Clubs
Fitness Equipment and Facilities. To help members develop and maintain a healthy way of life, train for athletic
events or lose weight, our centers have up to 400 pieces of cardiovascular and resistance training equipment plus
free weights. Exercise equipment is arranged in spacious workout areas to allow for easy movement from machine
to machine, facilitating a convenient and efficient workout. Equipment in these areas is arranged in long parallel
rows that are clearly labeled by muscle group, allowing members to conveniently customize their exercise programs
and reduce downtime during their workouts. Due to the large amount of equipment in each center, members rarely
have to wait to use a machine. We have in-house technicians that service and maintain our equipment, which
generally enables us to repair or replace any piece of equipment promptly. In addition, we have a comprehensive
system of large-screen televisions in the fitness area.
Our current model centers have large indoor and outdoor recreation pools with zero depth entrances and water
slides, lap pools, saunas, steam baths and whirlpools. A majority of these centers also have at least two regulation-
size basketball courts that can be used for various sports activities, as well as other dedicated facilities for group
fitness, cycling, rock climbing, racquetball and/or squash. In addition, 12 of our current model and large format
centers have tennis courts. Programs at these tennis facilities include professional instruction and leagues.
Personalized Services for Individuals and Small Groups. On average, we employ 25 personal trainers in a current
model center. Our personal trainers are skilled in assessing and formulating effective individual and group exercise
programs. Our personal training program aims to improve the health and wellness of our members and be
considered a leader in the industry. To this end, our personal trainers are required to be certified by one of the
nationally-accredited certification bodies within six months of employment and take a rigorous one-week internal
certification program before providing member service.