KeyBank 2008 Annual Report Download - page 3

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Key 2008 • 1
2008 KeyCorp Annual Report
INSIDE
2 Key Addresses Unprecedented Market Conditions
A Message from CEO Henry Meyer
3 Q&A
Henry Meyer Discusses Key’s Strategies and the Economy
8 Relationship Strategy Strengthens Key Community Banking
Loans and Deposits Increase from Maine to Alaska
12 Key at a Glance
A Snapshot of Key’s Business Units and Geographic Reach
15 Financial Review
Management’s Discussion & Analysis of Financial Condition
& Results of Operations
People like Derik Milton, manager of the newly built Key
branch in Keizer, Oregon, are proving the Community Bank
can post winning results even in difcult economic times.
Story on page 8
KeyCorp, whose roots date to 1825,
is one of America’s largest bank-
based financial services companies.
The company’s strong relationship
orientation is expressed best by
its mission: “to be our clients’
trusted advisor.