Graco 2006 Annual Report Download - page 17

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Levolor®sheds light on customer service.
Newell Rubbermaid’s focus on the consumer and on customer service has yielded significant
results in our Levolor/Kirsch business unit. We have reduced our delivery for custom blinds
and shades to under 14 days across the country. We have simplified a very complex buying
process, including enabling consumers to order free swatches online at www.levolor.com.
Additionally, our Web site educates visitors about our products and our online Easy Window
Checker helps avoid inaccurate measuring. Educating the consumer on how to measure
accurately results in significant cost savings.
A finial that speaks to you. Each year, the Kirsch design team identifies new home décor trends and translates
them into new drapery hardware styles. For example, recognizing consumers’ desire for self expression,
Kirsch developed the Mix & MatchTM collection, which features contemporary hardware designs in eclectic
materials – leather, metal, glass, wood and mother of pearl. They’re sure to spark personal inspiration.
a portfolio of Brands That Matter.TM
In 2006, we took a hard look at Newell Rubbermaid’s portfolio. Our focus was on optimizing
and strengthening the portfolio by investing in businesses we felt would be a strategic fit with
the goals of the company as a whole, have strong brand equity, are receptive to innovation,
and are synergistic with the family of brands and the company – these are only a few of the
factors taken under close consideration when evaluating an acquisition opportunity. A recent
acquisition, DYMO, is a good example of that. A strong, innovative company with global growth
potential, DYMO is a good fit with our Office Products group.
During 2006, we divested businesses that did not have a strategic fit, including Home Décor
Europe, Little Tikes and Newell Cookware Europe. The businesses that remain in our portfolio
today represent a core from which we can grow. While we regularly assess and fine-tune our
portfolio, the existing businesses no longer need special attention and as such, there is no
longer a need to report fix and invest business splits. We will continue to evaluate strategic
acquisitions in order to supplement our organic growth.
we see fashion in a whole new light.
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