Fujitsu 2005 Annual Report Download - page 5

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Annual Report 2005
Creating and Cultivating New Businesses
To generate growth in new areas, we will focus on using IT to drive “innovation in the field,” that is, the various
front lines of business and personal lifestyles. Until now, we have primarily leveraged the power of IT to help
customers improve management and back-office systems. Now, we plan to help them use IT to realize far-
reaching change in frontline areas like R&D, manufacturing, distribution and sales. This will lead to the wide-
ranging application of Fujitsu products and services in areas where the actual movement of people and goods
takes place. For individuals as well, there are numerous frontline areas where IT can bring greater dynamism,
security, enjoyment and convenience to daily lives.
I believe that the combination of Fujitsu’s broad and diversified customer base, depth of applications exper-
tise, and broad scope of technologies, as well as our strong integration capabilities, are key success factors that
will enable us to provide IT utilization solutions for these frontline scenarios.
In order to pioneer IT-driven innovation in the field, we will promote more flexible and dynamic allocation of
skilled personnel in parallel with business development, and strive to ensure the results of R&D projects are
rapidly translated into viable products and services. This will mean bringing together the collective strengths of
Fujitsu Laboratories Ltd. and the rest of the Fujitsu Group, and channeling resources into new growth fields like
security/public safety and ubiquitous networking-related businesses.
Fujitsu has now moved from a period of consolidation
and recovery to refocus on growth. Supported by a new
operating framework, we are implementing a number
of initiatives designed to deliver this growth.
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Annual Report 2005