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12 EQUIFAX | 2007 ANNUAL REPORT
COMPARATIVE FIVE-YEAR CUMULATIVE TOTAL RETURN
AMONG EQUIFAX INC., S&P 500 INDEX AND DOW JONES
U.S. GENERAL FINANCIAL INDEX
0
25
50
75
100
125
150
175
200
S&P DJ Financial EFX
Initial 2003 2004 2005 2006 2007
December 31,
Initial 2003 2004 2005 2006 2007
Equifax Inc. $100 $106.26 $122.40 $166.33 $178.41 $160.43
Dow Jones U.S. General Financial Index $100 $137.38 $151.32 $163.32 $203.16 $172.01
S&P 500 Index $100 $128.68 $142.69 $149.70 $173.34 $182.87
The following five-year performance graph compares our
cumulative total shareholder return with the Standard & Poor’s
Composite Stock Index (S&P 500) and our peer group, the
Dow Jones U.S. General Financial Index. The graph assumes
that the value of the investment in our Common Stock, the
S&P 500 Index and the peer group was $100 on the last trad-
ing day of fi scal 2002, and that all dividends were reinvested
without commissions.