Epson 2006 Annual Report Download - page 30

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Seiko Epson Annual Report 2006
28
Ink Cartridge Collection
through the Bellmark Program
Initiatives to wed Epson’s cartridge col-
lection drive with the Bellmark program
in Japan have moved forward since
2004. First, special collection boxes for
used ink cartridges from home and
school are placed in schools* that have
signed on to take part in the collection
drive. Once full, these boxes are retrieved
by Epson cartridge collection centers,
and a Bellmark point certificate is issued
based on the number of cartridges
collected. These certificates are then sent
by the school to the Bellmark Foundation.
Identical in usage to ordinary Bellmark
points, these points can be used toward
the purchase of educational equipment.
In the future, Epson hopes to continue
actively promoting initiatives like cartridge
recycling that demonstrate its concern for
the environment and, at the same time,
enable it to lend support to education.
*Approximately 7,800 schools participated in this
program as of March 31, 2006.
Flowchart of Epson’s Bellmark Activities
In each country where it operates, this
philosophy guides Epson’s efforts to
develop closer ties with local communi-
ties. Through its activities, Epson empha-
sizes the importance of finding ways to
leverage the technological capabilities
and expertise that support its operations
to give something back to society.
Looking ahead, Epson hopes to further
deepen communication with society out-
side its walls. To this end, the company
is devising a system that will facilitate
participation in social programs by indi-
vidual employees by, for example,
making it easier to take time off for
volunteer work.
Corporate Citizenship
Basic Policy for Social
Contributions
Epson has formulated a Philosophy for
Philanthropy and Giving that echoes the
sentiment expressed in its Management
Philosophy, as well as a related policy
outlining key citizenship activities. As a
good corporate citizen, Epson strives to
coexist in harmony with the community,
actively promoting social contribution
programs alongside Epson employees
who, as local citizens, are also committed
to helping build a sustainable society.
Education, culture and the arts,
community events, environmental
conservation, and public welfare and
support for the needy comprise the five
key activity areas stipulated in the
Philosophy for Philanthropy and Giving.
School contacts
collection center
Cartridges
go to school
collection boxes
Pickup of
collected cartridges
Bellmark point
certificate issued
Collection center
Products eligible
for collection
Used ink cartridges for
Epson inkjet printers,
and used laser toner cartridges
Participating school
Home
Certificate