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CASE STUDY
MISSION MOTORCYCLES
Mission Motorcycles was founded in the 1950s and is one of the
UK’s leading motorcycle dealerships today. Over the last three years,
the company has endured three break-ins, the last of which
involved the theft of ve motorbikes, each worth at least £5,000. In
addition, the shop was badly damaged by the determined thieves
who were able to enter the dealership despite the fully gated
system and CCTV camera surveillance in operation. Unfortunately,
the companys previous surveillance system was of limited benet
in addressing this situation because it relied on the person locking
up to put in a new tape each night, which was often forgotten. It
was also expensive to maintain, and the storage of all the tapes and
equipment took up valuable space inside the store. Furthermore,
the quality of the footage was so low that the police refused to use
the tapes as they were not good enough to use to identify suspects.
D-LINK PRODUCTS
DCS-7510 (Day and Night Outdoor IP Camera)
DCS-6111 (Day and Night Indoor Dome IP Camera)
DGS-1224P (Power over Ethernet Switch)
DNS-722-4 (2-Bay Network Video Recorder)
KEY BENEFITS
D-Links IP Surveillance system benetted Mission Motorcycles in a
number of ways. First and foremost, the system acts as a deterrent
for would-be criminals, and Mission Motorcycles has ensured that
signs were placed everywhere to make the public aware of the
surveillance system. Second, it has saved a signicant amount of
time and eort as sta no longer need to spend time running and
maintaining surveillance because the cameras are always on and
accessible anywhere. Third, the new system doesn’t require tapes,
so sta no longer need to remember to change or replace them in
End-User Spending on Enterprise Network Equipment by Region,
2007-2015 (Millions of US Dollars)
EUROPE
20142013201220112010200920082007
11,909
2015
12,172
11,721
11,540
11,052
10,253
8,652
10,370
9,657
Source: Gartner, “Forecast: Enterprise Network Equipment, Worldwide,
2007-2015, 2Q11 Update” 26 May 2011
Chart created by D-Link based on Gartner data.
order for the system to work. Finally, the footage recorded is in
high-quality and in high-resolution, so the police will be able to use
it to apprehend suspects should another burglary occur. The
footage can also be viewed remotely, such as on an iPhone, which
means that sta can see what is going on at the shop no matter
where they are.
D-Link Corporation | Annual Report 2010 | 09