Comfort Inn 2007 Annual Report Download - page 9

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Destinations Magazine honors Choice as the hotel chain that is most
accommodating to groups.
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For the second quarter, the company reports diluted earnings per share
growth of % and operating income up %.
Cambria Suites brand enters New York City with the execution of
a franchise agreement for the -story, -suite Cambria Suites
Brooklyn Bridge hotel, which is slated to open in late .
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Choice launches its ResPro call forwarding program, which allows
hotels to transfer reservation inquiries to the company’s customer care
and reservations centers.
For its fall promotion, Choice returns to its popular “Stay Two Times,
Earn a Free Night,” campaign for its mid-market brands, where Choice
Privileges rewards program members can earn a free night at over ,
hotels with just two separate stays.
The company announces it has entered into a ten-year master
franchising agreement with Ireland-based Kasterlee Limited for the
right to license and develop Choice’s Clarion, Quality and Comfort
brands in Ireland. Kasterlee previously operated Choice’s brands
in Ireland under an area representative agreement with the previous
master franchisor.
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The company announces a % increase in its dividend for
shareholders, going from . to . per share.
The Board of Directors authorizes an increase under the company’s
existing stock repurchase program to acquire up to an additional three
million shares of its outstanding common stock.
Choice launches HospitalityCare, a health benefi t insurance program
designed exclusively for its franchisees and their part-time, hourly, and
salaried workers.
For the second quarter in a row, choicehotels.com is the top all
hotel-related online destination, according to Hitwise.
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Third quarter earnings are reported, with revenues increasing % and
operating income up %.
The company announces the completion of the full deployment
of ChoiceADVANTAGE, its proprietary Web-based hotel property
management system, to all domestic Econo Lodge and Rodeway
Inn brand hotels. ChoiceADVANTAGE is tightly integrated with
the Choice central reservation system, helping maximize rate and
occupancy yields for franchisees.
Choice’s Clarion brand is ranked “Highest In Guest Satisfaction
Among Mid-Scale Full-Service Hotel Chains” in the proprietary
J.D. Power and Associates  European Hotel Guest Satisfaction
Index Study.
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Choice Hotels and Winport Developments, Inc., announce the
execution of a development agreement under which Winport will
build a minimum of  MainStay Suites and Suburban Extended Stay
Hotels in Canada.
Choice opens its fourth Cambria Suites hotel in Bloomington,
Minnesota. The brand ends the year with hotels open in Bloomington;
Boise, Idaho; Green Bay, Wisconsin; and Appleton, Wisconsin. As of
December , an additional  hotels are under contract in the
United States and Canada.
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The company hosts an Analyst and Investor Day in New York City.
Choice announces it has acquired the franchising operations in
the United Kingdom from Real Hotel Group PLC, effective
January , .
The company announces that its Choice Privileges rewards program
will include the Econo Lodge and Rodeway Inn hotel brands as
of January , . This adds more than , hotels to the Choice
Privileges rewards program, which now is the rewards program for
all ten Choice brands.
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Clarion received the highest numerical score among mid-scale full service hotels in the
proprietary J.D. Power and Associates  European Hotel Guest Satisfaction Index Study.
SM
Study based on responses from , European guests who stayed at a hotel in Europe
between June and September , measuring  hotel chains. Proprietary study results are
based on experiences and perceptions of consumers surveyed in August-September .
Your experiences may vary. Visit jdpower.com