Callaway 2007 Annual Report Download - page 4

Download and view the complete annual report

Please find page 4 of the 2007 Callaway annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 109

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76
  • 77
  • 78
  • 79
  • 80
  • 81
  • 82
  • 83
  • 84
  • 85
  • 86
  • 87
  • 88
  • 89
  • 90
  • 91
  • 92
  • 93
  • 94
  • 95
  • 96
  • 97
  • 98
  • 99
  • 100
  • 101
  • 102
  • 103
  • 104
  • 105
  • 106
  • 107
  • 108
  • 109

Last year represented a watershed moment
for Callaway Golf. We started by taking a
nostalgic look at history, celebrating our
25th Anniversary and the legacy built by
our founder Ely Callaway. We finished 2007
by cementing our position as the industry
leader with record sales and triple-digit
earnings growth. What started as a small,
niche golf company in Southern California
has blossomed into a global entity that
produces the most innovative and techno-
logically advanced products in the game.
This success stems from the passion
and dedication of the brightest and most
respected team in golf. Our talented
employees never stop looking to improve
the way we operate, whether it be product
development, manufacturing, marketing,
sales or any of the other myriad puzzle pieces
that go into making a great company. Due in
large part to their conviction and devotion,
our employees played an integral part in
building the momentum we forged in 2007.
Many elements came together for the
Company to have such a banner year, most
notably the enthusiastic acceptance of our
extensive product line by golfers worldwide.
Our Woods business, driven by patented
Fusion Technology, had a major impact. The
launch of the highly anticipated FT-i and FT-5
Drivers proved to be an instant hit with both
professional and amateur golfers alike. Our
Irons continued their long streak of
dominance, staying No. 1 in U.S. market share
for the 11th consecutive year, fueled mainly
by the extremely popular X-20 line. Odyssey
remained the #1 Putter in Golf, and was
able to increase its market leading share
by nearly 3 points.
2007
2006
2005
$998
$1,018
$1,125
N E T S A L E S I N M I L L I O N S
:
NET SALES IN MILLIONS