Best Buy 2016 Annual Report Download - page 28

20
Shari L. Ballard is the President of U.S. Retail. In her role, she is responsible for all domestic Best Buy stores. Ms. Ballard is a
seasoned executive with deep retail experience. After graduating with a bachelor’s degree from the University of Michigan -
Flint, she was hired in 1993 to work in a local Best Buy store, beginning as an assistant store manager and rising to general
manager. After a variety of retail leadership roles, she was promoted to executive vice president of human resources and legal
in 2004. In 2007, Ms. Ballard assumed responsibility for Best Buy stores in the United States, focusing her energies on
deepening customer relationships and better utilizing the full range of talent and resources that reside within the company’s
stores to drive growth. She was promoted to president of Americas, U.S. and Mexico in 2010, and, two years later, she was
appointed president of international, overseeing business and the transformation efforts in Canada, China, Europe, and
Mexico. In April 2014, Ms. Ballard assumed the role of president of U.S. retail and a few months later, began a dual role to
include Chief Human Resources Officer, a position allowing her to leverage her broad experience, expertise and knowledge of
the company and its employees. Ms. Ballard serves on the Board of Directors of the Delhaize Group and the University of
Minnesota Foundation.
Mary Lou Kelley is the President of E-commerce, having joined us in 2014. In this role, Ms. Kelley leads the company’s
overall digital strategy and is charged with advancing Best Buy’s global e-commerce vision and retail omni-channel
capabilities. She is responsible for all of Best Buy’s global e-commerce channels, including bestbuy.com and the company’s
highly-rated mobile applications. Ms. Kelley has extensive experience in retail e-commerce. Prior to joining Best Buy, she was
the Senior Vice President E-commerce from 2010 to 2014 for Chico’s FAS where she was responsible for the direct-to-
consumer business for its three brands, Chico’s, White House Black Market and Soma Intimates. Ms. Kelley has over 25 years
experience in retail, e-commerce, marketing, and strategic planning, including nine years with L.L.Bean, Inc., primarily as its
Vice President of E-commerce. Prior to L.L.Bean, Ms. Kelley held positions of increasing leadership with McKinsey and
Company and Ben & Jerry’s Homemade, Inc. Her earlier career experience included stints with Sears and other small multi-
channel retailers. Ms. Kelley holds a B.A. in economics from Boston College and an MBA from the Darden Graduate School
of Business at the University of Virginia. She serves on the boards of Vera Bradley, the women’s handbags and accessories
brand, and the Minnesota Orchestra.
R. Michael (Mike) Mohan is the Chief Merchandising Officer. He is responsible for the category management and
merchandising functions for Best Buy’s U.S. business, their largest market, reporting directly into Hubert Joly, Chairman and
CEO. In this capacity, Mr. Mohan uses his 25 years of retail and management experience to build actionable business plans that
drive business growth, profitability, market share gains, increased employee and customer satisfaction for Best Buy.
Specifically, Mr. Mohan oversees all category strategy, merchandising, purchasing, vendor relations, financial planning and
end-of-life product disposition, inclusive of Pacific Kitchen & Bath, Magnolia and Best Buy Mobile operations, both the
standalone stores and store-within-a-store formats. He also oversees the global private label product business, and the business
sales channel at the company. Mr. Mohan joined Best Buy in February 2004 as vice president of the digital imaging business
group, assuming additional responsibilities through his career, covering nearly all product/business categories at Best Buy,
becoming an enterprise senior vice president in April 2008, and the president of the home business group in January 2013. He
was appointed to chief merchandising officer in January 2014. Before joining Best Buy, Mr. Mohan served as vice president
and general merchandise manager for Good Guys, an audio/video specialty retailer with 79 stores in the western United States.
He also served in various positions at Future Shop from 1988 through 1997. Mr. Mohan has served as member of the board of
industry leaders for the Consumer Electronics Association since October 2013.
Keith J. Nelsen has served as our General Counsel and Secretary since 2011. In this role, he manages our enterprise legal and
risk management functions, as well as acts as Secretary to our Board of Directors. Previously, in addition to his current role, he
also served as Chief Risk Officer from 2012 to 2013. He was appointed Executive Vice President, General Counsel in May
2011 and Secretary of the Company in June 2011 and served as Senior Vice President, Commercial and International General
Counsel from 2008 until his current appointment. Mr. Nelsen joined Best Buy in 2006 as Vice President, Operations and
International General Counsel. Prior to joining us, he worked at Danka Business Systems PLC, an office products supplier,
from 1997 to 2006 and served in various roles, including chief administration officer and general counsel. Prior to his time at
Danka, Mr. Nelsen held the role of vice president, legal from 1995 to 1997 at NordicTrack, Inc., a provider of leisure
equipment products. Mr. Nelsen began his career in 1989 as a practicing attorney with Best and Flanagan, LLP, a law firm
located in Minneapolis, Minnesota. Mr. Nelsen is a member of the board of directors of NuShoe, Inc., a privately held shoe
repair facility in San Diego, California.
Greg Revelle joined us in November 2014 as our Chief Marketing Officer. In this role, Mr. Revelle is responsible for
marketing strategy, branding and execution across all consumer touch points both in-store and online. Functional areas include
branding, offline and online advertising, customer relationship management, strategy, customer loyalty, enterprise research and
analytics and financial services. Prior to joining Best Buy, Mr. Revelle served as Chief Marketing Officer at AutoNation, the
largest automotive retailer in the United States from 2012 to 2014. While there, he led a major overhaul of AutoNation’s
marketing organization and platform, consolidating 15 regional brands into one unified national brand, rebuilding the