Activision 2010 Annual Report Download - page 3

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2010 ANNUAL REPORT
Migration to Online
Driving Margin Expansion
RECORD REVENUES FROM DIGITAL CHANNELS*
$.B+
Revenues
  
*Represents Non-GAAP revenues from subscriptions and licensing royalties, value added services,
downloadable content, digitally distributed products, and wireless devices.
%+
Growth
%+
Operating
Margin