Aarons 2007 Annual Report Download - page 13

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Eastman is a small town, roughly 30 minutes
from Dublin, Georgia. Eastman is mostly
agricultural, and the population is less than
6,000 people. My store opened in 2007, and
business is going well. The competition in
this market is rent-to-own as well as some
traditional furniture stores. We have a big
competitive advantage in that a customer
does not need to make a large deposit in order
to get the merchandise they want. All of our
customers are on tight budgets. Most people
come in first for electronics. I think people
see us as fair, treating those with credit and
without credit the same. I have been with
Aaron’s two years, and this has been a good
career opportunity for me.”
Keair Harris, General Manager, Store CO967
I have only been a customer since last September.
I wanted to replace my computer and decided to
lease a computer from Aaron’s. To be honest, my
experience was quite good. The salesman was
really knowledgeable about the computer. I
had some problems loading software, and this
salesman went above and beyond to get it right.
I’m really happy.”
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