TomTom 2015 Annual Report Download - page 19

Download and view the complete annual report

Please find page 19 of the 2015 TomTom annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 129

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76
  • 77
  • 78
  • 79
  • 80
  • 81
  • 82
  • 83
  • 84
  • 85
  • 86
  • 87
  • 88
  • 89
  • 90
  • 91
  • 92
  • 93
  • 94
  • 95
  • 96
  • 97
  • 98
  • 99
  • 100
  • 101
  • 102
  • 103
  • 104
  • 105
  • 106
  • 107
  • 108
  • 109
  • 110
  • 111
  • 112
  • 113
  • 114
  • 115
  • 116
  • 117
  • 118
  • 119
  • 120
  • 121
  • 122
  • 123
  • 124
  • 125
  • 126
  • 127
  • 128
  • 129

OVERVIEW
TOMTOM / ANNUAL REPORT AND ACCOUNTS 2015 / 18
AUTONOMOUS DRIVING
Autonomous Driving is the most disruptive change in the automotive industry since the invention of the car. It
will completely transform not only the way we commute but will boost the safety, comfort and efficiency of
vehicles to a level beyond imagination. Autonomous Driving will require advanced map components to support
numerous vehicle systems. Enabled by our new map technology and infrastructure, we launched two
Autonomous Driving related products in 2015.
HD MAP
TomTom HD Map provides a highly accurate and realistic
representation of the roadway profile, including 3D lane and
road markings information. The HD Map extends the range of
view for the vehicle enabling smoother, safer and more efficient
driving scenarios. The HD Map can also be leveraged to fulfil a
broad range of advanced driving applications. The first
generation of the HD Map focuses on highway driving. Support
for other environments including urban and rural will follow as
HD evolves. In 2015, we launched publicly available HD test map
data for Detroit, Michigan and the industry’s first commercial
launch of an HD Map for all highways in Germany.
ROADDNA
TomTom RoadDNA is a patented and highly optimised
technology to enhance lateral and longitudinal positioning along
the roadway. With this technology a vehicle can correlate
RoadDNA data with data obtained by its own sensors. By doing
this correlation in real-time, the vehicle accurately knows where
it is located on the road, even while traveling at high speeds. By
converting a 3D point cloud of roadside patterns into a
compressed, 2D view of the roadway, RoadDNA delivers a
solution that can be used in-vehicle with limited processing
requirements. Without losing roadway detail, this technique
eliminates the complexity of identifying each single roadway
object, but rather creates a unique pattern of the roadway
environment.
HD MAP AND RoadDNA TOGETHER REPRESENT THE MOST
ACCURATE AND ROBUST TECHNOLOGY IN THE MARKET
TODAY to provide real-time information about a vehicle’s precise location whilst coping
with changes in the environment