The Gap 2013 Annual Report Download - page 43

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19
Comparable Sales
Beginning in fiscal 2013, the Company reports Comp sales by global brand: Gap Global, Old Navy Global, and
Banana Republic Global. Fiscal 2012 Comp sales have been conformed to the current year presentation.
The percentage change in Comp sales by global brand and for total Company, including the associated
comparable online sales, as compared with the preceding year, is as follows:
Fiscal Year
2013 2012
Gap Global 3% 3%
Old Navy Global 2% 6%
Banana Republic Global (1)% 5%
The Gap, Inc. 2% 5%
Comparable online sales favorably impacted total Company Comp sales by 3 percent and 2 percent in fiscal 2013
and 2012, respectively.
Only Company-operated stores are included in the calculations of Comp sales. Gap and Banana Republic outlet
Comp sales are reflected within the respective results of each global brand. The calculation of total Company
Comp sales includes the results of Athleta stores and online, Intermix stores and online, and the Piperlime store,
but excludes the results of our franchise business and Piperlime online.
A store is included in the Comp sales calculations when it has been open and operated by Gap, Inc. for at least
one year and the selling square footage has not changed by 15 percent or more within the past year. A store is
included in the Comp sales calculations on the first day it has comparable prior year sales. Stores in which the
selling square footage has changed by 15 percent or more as a result of a remodel, expansion, or reduction are
excluded from the Comp sales calculations until the first day they have comparable prior year sales.
A store is considered non-comparable (“Non-comp”) when it has been open and operated by Gap, Inc. for less
than one year or has changed its selling square footage by 15 percent or more within the past year.
A store is considered “Closed” if it is temporarily closed for three or more full consecutive days or is permanently
closed. When a temporarily closed store reopens, the store will be placed in the Comp/Non-comp status it was in
prior to its closure. If a store was in Closed status for three or more days in the prior year, the store will be in Non-
comp status for the same days the following year.
Online Comp sales are defined as sales through online channels in all countries where we have existing Comp
store sales.
Current year foreign exchange rates are applied to both current year and prior year Comp sales to achieve a
consistent basis for comparison.
Store Count and Square Footage Information
Net sales per average square foot is as follows:
Fiscal Year
2013 2012 2011
Net sales per average square foot (1) $ 365 $ 364 $ 337
__________
(1) Excludes net sales associated with our online and franchise businesses.