TeleNav 2010 Annual Report Download - page 12

Download and view the complete annual report

Please find page 12 of the 2010 TeleNav annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 109

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76
  • 77
  • 78
  • 79
  • 80
  • 81
  • 82
  • 83
  • 84
  • 85
  • 86
  • 87
  • 88
  • 89
  • 90
  • 91
  • 92
  • 93
  • 94
  • 95
  • 96
  • 97
  • 98
  • 99
  • 100
  • 101
  • 102
  • 103
  • 104
  • 105
  • 106
  • 107
  • 108
  • 109

We have developed a mobile search technology, which focuses on information with localized relevance and
accuracy, to address the needs of mobile phone users and the relatively small screens of mobile phones. We have
developed a proprietary GIS, which provides fast route and map generation while optimizing the route based on
current traffic conditions. Because our proprietary GIS uses less computing resources, these efficiencies enable
us to scale our servers more economically.
We have developed an application hosting and provisioning system that we integrate with the billing
systems of our wireless carrier partners. Our application hosting and provisioning system provides a range of
billing options designed to maximize the attractiveness of our services to end users with different payment
preferences. We believe that this system allows us to deepen our relationships with our wireless carrier partners.
This system is also integrated with third party verification services to allow us to bill our end users’ credit cards
if a carrier partner is not involved.
Infrastructure and operations
Our end users rely on our services while on the road. As a result, we strive to ensure the continuous
availability of our services through our high quality hosting platform and operational excellence.
Data center facilities. We have developed our infrastructure with the goal of maximizing the availability of
our applications, which are hosted on a highly scalable and available network located in two secure third party
facilities in Santa Clara and Sunnyvale, California. We have a disaster recovery facility in Sacramento, California
that is currently able to deploy our services to end users in the case of a prolonged outage.
We have entered into service agreements with Internap Network Services Corporation, Qwest
Communication Corporation and RagingWire Enterprise Solutions, Inc. in connection with our data center
facilities in Santa Clara, Sunnyvale and Sacramento, California, respectively. Pursuant to the service agreements,
we have leased facility space, power, cooling and Internet connectivity for a term of one, two and three years,
respectively, with an annual option to renew for additional one year terms.
Hosting infrastructure. Our hosting operations incorporate industry standard hardware and software,
including the Apache Tomcat open source operating system and Oracle and MySQL databases, into a flexible,
scalable architecture. Elements of our infrastructure can be replaced or added with no interruption in service,
helping to ensure that any single hardware failure will not cause a broad service outage. Our architecture enables
us to host multiple wireless carriers and millions of end users on a single server farm and is designed to use
inexpensive, industry standard hardware. Our infrastructure is also designed to support the varying needs of
different wireless carriers.
Service level commitment. The combination of our hosting infrastructure and flexible architecture enables us
to offer our wireless carrier partners at least 99.9% uptime every month, excluding designated periods of
maintenance. We target achieving an even higher level of service availability. However, we have in the past and
may in the future experience service outages.
Performance monitoring. We continuously monitor and optimize the performance of our SDP. We have built a
custom application common logging infrastructure that continuously records the transactional behavior of the system,
which can be reviewed to address any anomalies or issues. We have also built or licensed centralized performance
consoles, automated load distribution tools and various self-diagnostic tools and programs. We have live performance
monitoring 24 hours a day, seven days a week, to promptly identify and address any technical issues.
Research and development
Our research and development organization is responsible for the design, development and testing of our
services and products. Our engineering team has deep expertise and experience in GPS and wireless and
connected services and we have a number of personnel with longstanding experience with LBS applications and
scaling hosted service models.
9