Macy's 1999 Annual Report Download - page 15

New Horizons
Mastering the future requires vision and common sense. Federated is and will remain at heart a department
store company, yet not just a department store company. Never have there been so many alluring opportunities to
pursue new directions – especially considering the impact of emerging technologies such as e-commerce. It seems
that each new day brings new developments beckoning investment and promising silver bullets.
The faster and more complex our business becomes, however, the more disciplined we must be in focusing on
the single unwavering and inevitable ingredient for success – taking care of the customer. That means continuously
improving our ability to deliver excitement, quality, convenience and value.
Federated will pursue new channels of growth aggressively, but never recklessly. We will listen to our customers
and seek ways to take them into the future. We will position ourselves thoughtfully to foster relationships with new
market segments and demographics down the road. We will invest whatever is necessary to attract, develop and
retain the best people in the retailing business. We will keep our infrastructure well-toned for continued efficiency.
We will continue to build our retail nameplates into genuine brands with meaning and excitement for our shopper.
Federated is a company dedicated to sustaining success at retail’s cutting edge. That means never forgetting
who we are and where we came from, never being quite satisfied with today, and knowing that what we will
become tomorrow won’t be good enough to stay ahead for long.
Recognizing that talented
and motivated people are the
key to ongoing success at
Federated, the company once
again recognized its top
selling service professionals
by inducting them into the
Star Academy for superior
performance. Honored in
1999 were the following
individuals, photographed
at M acy's Herald Square
store in New York prior to
the induction ceremony:
New Horizons
13
Standing, left to right: Jose Aguilar, Macy’s East, Arlington, VA; Joyce Yavenue, Burdines, West Palm Beach Gardens, FL;
George Wetzler, Macy’s, W hite Plains, NY; Robert Lytle, Macy’s West, Costa Mesa, CA; David Hayes, The Bon Marché,
Tacoma, WA; Celinda Puente, Stern’s, Jersey City, N J; Jim Young, Lazarus, Cincinnati, OH; Bharat Parekh, Stern’s,
Bridgew ater, NJ; Maureen O’Farrill, Bloomingdale’s, Hackensack, N J; Dexter Rosenblatt, Burdines, Sarasota, FL.
Seated, left to right: Richard Vollkommer, Bloomingdale’s, N ew York, N Y; Jaleh Samandar, Macy’s West, Santa Monica,
CA; Joan Glasspoole, Lazarus, Dublin, OH; Greg Watters, The Bon Marché, Roseburg, OR.