Ford 2008 Annual Report Download - page 9

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Ford Motor Company | 2008 Annual Report 7
In addition to producing these vehicles, we are employing a comprehensive approach
to electrification that will tackle commercial issues such as batteries, standards and
infrastructure. We are working with Southern California Edison, the Electric Power
Research Institute and six additional electric utility companies from New York, Atlanta,
Detroit and Raleigh to develop plug-in hybrid vehicles and infrastructure.
Despite an extremely difficult year we continue to see many positive developments.
These ongoing improvements make us more confident than ever that we have the right
plan and are taking the right actions to survive the downturn and emerge as a lean,
globally integrated company poised for long-term profitable growth.
As always, we thank you for your support of our efforts.
Alan R. Mulally
President and
Chief Executive Officer
March 6, 2009
Ford is leveraging its global portfolio of products to meet the unique needs of American small-business owners with the
2010 Transit Connect, a spacious new fuel-efficient alternative to larger commercial vehicles that’s ideal for navigating
U.S. cities. Transit Connect goes on sale in the U.S. this summer.
Community
Ford Motor Company Fund and
Community Services (www.community.
ford.com) promotes corporate citizenship,
philanthropy, volunteerism and cultural
diversity in communities where we do
business. The Fund supports initiatives
and institutions that foster innovative
education, auto-related safety and
American heritage and legacy. Ford’s
presence in the community also provides
opportunities for salaried employees and
retirees to volunteer through the Ford
Volunteer Corps.
The strengths of the European Ford Kuga extend beyond its high safety levels. Kuga boasts an exciting design and a
convincing driving quality – two recognized and acclaimed Ford brand characteristics. Kuga also has high levels
of comfort and load carrying capability, as well as an impressive sustainability performance.
Manufacturing Flexibility
It pays to be flexible, and Ford Motor
Company is investing in our
manufacturing facilities – like the
transformation of the Michigan Truck
Plant for small-car production – to
increase their flexibility to produce
multiple models in the same plant.
By 2013, every North American Ford
assembly plant will have a flexible
body shop.