Cobra 2003 Annual Report Download - page 8

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P A G E 6
C O B R A ’ S L E A D E R S H I P P O S I T I O N A S A D E V E L O P E R A N D
M A R K E T E R O F G P S T E C H N O L O G I E S F O R T H E C O N S U M E R
P R O V I D E S L O N G - T E R M O P P O R T U N I T Y F O R T H E C O M PA N Y.
N O T O N LY I S G P S A N E W P R O D U C T C AT E G O R Y W I T H
H I G H B A R R I E R S - T O - E N T R Y, D I S C O U R A G I N G L O W - P R I C E D
C O M P E T I T O R S , I T P R O V I D E S N E W G R O U P S O F C O N S U M E R S ,
N E W C H A N N E L S O F D I S T R I B U T I O N A N D C O U N T L E S S
O P P O R T U N I T I E S T O C R O S S - M A R K E T H A N D H E L D G P S U N I T S
W I T H E X I S T I N G P R O D U C T S
L I K E G M R S / F R S R A D I O S .
Faster acquisition times, reliable maps and intuitive interfaces are just a few of the features
making Cobra’s 2004 Handheld GPS Product Line superior to the competition. The GPS
1000 DLX is the premium model, offering ASAP™ II (Accelerated Satellite Acquisition
Protocol II) technology, WAAS (Wide Area Augmentation System), street-level detail mapping
software from Rand McNally, 32 MB memory SD card and computer interface cable.